EOS for a Better Business, Better Life
Sep 5, 2026 · 34 min · 10 segments
Alicia Butler Pierre is the owner & CEO of a company called Equilibria Inc. They specialize in building operations management, specialising in sort of diagnosing, and designing business infrastructure…
Alicia Butler-PierreGuest
Deborah Chantry TaylorHost
Equilibria now as a business, mostly everything that we do is now digital, Debra.

So we've gone from doing everything face-to-face to everything is pretty much 100% digital.

You know how COVID forced us So many of us, you know, many of us who may have been resistant to digitization, it really forced us to take a look at how we were operating our businesses and how we might be able to deliver our products and services in a more remote type fashion.

It looks completely different from what it was when I first started out where it was just me.

And I'm barely getting any sleep every night and just continuing to grow.

And I'm starting to also look into some working with a company in Ecuador as well.

And we, a lot of our content, we are very content focused because so much of this centers around education, Deborah, a lot of, I think we were talking before, before we started the recording.

It's, it's very difficult to find information as a mid-sized business owner, when you are on the cusp of, scaling to an even greater height and you're starting to run into some trouble with your back office operations, things are starting to become chaotic.

Who do you turn to? What type of consultant do you look for? What type of advice do you seek? What do you call it? And so that's why our focus now, Deborah, is so heavy on the content side.

So the newsletters, the YouTube videos, the podcast interviews, taking advantage of any content platform that's out there so that we can just get the word out so that we don't, so that these mid-sized businesses that are already so successful don't have to become a part of that tragic statistic of companies that fail, not because they don't have enough business, but because they may have too much and they don't have the operational or the business infrastructure to to support that growth.
And I think this is the challenge, isn't it? I mean, the businesses that I work with, they've often been around for some time.
But as they grow quickly, things just become more and more complicated.
And if they haven't got those systems and processes and infrastructure right, then there is a real challenge because it becomes reliant on individual people.

Equilibria now as a business, mostly everything that we do is now digital, Debra.

So we've gone from doing everything face-to-face to everything is pretty much 100% digital.

You know how COVID forced us So many of us, you know, many of us who may have been resistant to digitization, it really forced us to take a look at how we were operating our businesses and how we might be able to deliver our products and services in a more remote type fashion.

It looks completely different from what it was when I first started out where it was just me.

And I'm barely getting any sleep every night and just continuing to grow.

And I'm starting to also look into some working with a company in Ecuador as well.

And we, a lot of our content, we are very content focused because so much of this centers around education, Deborah, a lot of, I think we were talking before, before we started the recording.

It's, it's very difficult to find information as a mid-sized business owner, when you are on the cusp of, scaling to an even greater height and you're starting to run into some trouble with your back office operations, things are starting to become chaotic.

Who do you turn to? What type of consultant do you look for? What type of advice do you seek? What do you call it? And so that's why our focus now, Deborah, is so heavy on the content side.

So the newsletters, the YouTube videos, the podcast interviews, taking advantage of any content platform that's out there so that we can just get the word out so that we don't, so that these mid-sized businesses that are already so successful don't have to become a part of that tragic statistic of companies that fail, not because they don't have enough business, but because they may have too much and they don't have the operational or the business infrastructure to to support that growth.
And I think this is the challenge, isn't it? I mean, the businesses that I work with, they've often been around for some time.
But as they grow quickly, things just become more and more complicated.
And if they haven't got those systems and processes and infrastructure right, then there is a real challenge because it becomes reliant on individual people.
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