Sep 24, 2026 · 1 hr 30 min · 18 segments
How a corporate sales head built a premium wildlife expedition platform where 95% of clients come back, with under ₹1 lakh spent on ads in five years, after quitting at 43 with no plan B. Ratish Nair…
Ratish NairGuest
Piyush ThakkarHost
So, I mean, I-I-I'm just curious about this, like two decades, एक अच्छा, अ, बड़े corporate में job, right? You're heading sales.

You have a lot of responsibilities behind you, right? And now you try to do a career transition.

Like career transition for young people is easy क्योंकि पीछे में कोई responsibility नहीं है। The parents are still around.

Uh, the, the expenses are taking care of, right? But you had family and responsibility.

I, [laughs] I don't know if there was a plan as such, right? Because, uh, uh, मेरे को ऐसा लगा at that stage कि this-- you know, I-I-I sat back and asked myself, "What is it that I want to do? Do I want to continue being a director for a large techno-technology organization? Or do I want to chase my dream and, you know, make something big out of it?" Uh, I think the, the answer within continuously kept saying, "Pursue your passion," right? And I said, "Okay, that is what I want to do." Uh, you are absolutely right that, uh, you know, I would have done this at the age of forty-three.

And at the age of forty-three, it's not easy to give up a career and, you know, uh, get into an unconventional ca-career जिसके बारे में शायद लोगों को पता भी नहीं है। Forget लोग, आप अपनी family को ही justify नहीं कर पाओगे कि आप क्या करने वाले हो.

But, uh, I think, uh, my family at that stage fortunately stood by me, and, uh, they backed my decision.

And I think जब आप ये करते हो ना, ये बहुत important होता है कि आपके पास plan B न हो, right? When you have a plan B, then I don't think you do full justice to plan A, right? You-- because you always have a fallback plan.

I went in with saying, "This is my only option," right? And if, you know, if this may not happen was not the question or not the thought, but the only thought was this has to happen, right? I have to make this happen.

So, with that, we started off, I think, uh, it a-- But at the same time, it was not very easy.

Uh, and it has not been very difficult, too, right? तो इतना भी कोई बहुत ज्यादा...

जैसे a lot of entrepreneurs say that the journey of entrepreneurial is very difficult.

So, I mean, I-I-I'm just curious about this, like two decades, एक अच्छा, अ, बड़े corporate में job, right? You're heading sales.

You have a lot of responsibilities behind you, right? And now you try to do a career transition.

Like career transition for young people is easy क्योंकि पीछे में कोई responsibility नहीं है। The parents are still around.

Uh, the, the expenses are taking care of, right? But you had family and responsibility.

I, [laughs] I don't know if there was a plan as such, right? Because, uh, uh, मेरे को ऐसा लगा at that stage कि this-- you know, I-I-I sat back and asked myself, "What is it that I want to do? Do I want to continue being a director for a large techno-technology organization? Or do I want to chase my dream and, you know, make something big out of it?" Uh, I think the, the answer within continuously kept saying, "Pursue your passion," right? And I said, "Okay, that is what I want to do." Uh, you are absolutely right that, uh, you know, I would have done this at the age of forty-three.

And at the age of forty-three, it's not easy to give up a career and, you know, uh, get into an unconventional ca-career जिसके बारे में शायद लोगों को पता भी नहीं है। Forget लोग, आप अपनी family को ही justify नहीं कर पाओगे कि आप क्या करने वाले हो.

But, uh, I think, uh, my family at that stage fortunately stood by me, and, uh, they backed my decision.

And I think जब आप ये करते हो ना, ये बहुत important होता है कि आपके पास plan B न हो, right? When you have a plan B, then I don't think you do full justice to plan A, right? You-- because you always have a fallback plan.

I went in with saying, "This is my only option," right? And if, you know, if this may not happen was not the question or not the thought, but the only thought was this has to happen, right? I have to make this happen.

So, with that, we started off, I think, uh, it a-- But at the same time, it was not very easy.

Uh, and it has not been very difficult, too, right? तो इतना भी कोई बहुत ज्यादा...

जैसे a lot of entrepreneurs say that the journey of entrepreneurial is very difficult.
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