Better Way To Build with Shay Cochrane
Sep 14, 2026 · 32 min · 9 segments
If you're tired of solving the same business problems on repeat, this episode will show you why you're solving them at the wrong level. Shay introduces the concept of a keystone solution — the one…
A mentor of mine told me about this when I was in a season of like felt like I had 150 problems.
But he said, Shay, what problem once solved will solve other problems or make them virtually disappear? I thought.
Solomon knew that he could either, as king, ask for a hundred solutions or he could ask for the gift of the one thing that would make a million difficult problems solve themselves or not happen entirely.
Solomon knew he could ask for wisdom and that wisdom would enable him to solve a million problems or prevent them from even happening in the first place.
What the world's taught you about entrepreneurship isn't working and you feel it.
The burnout, the pressure, the sense that success was never supposed to cost this much.
I'm your host, Shea Cochran, and I believe there's a better way to build a business and life.
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A mentor of mine told me about this when I was in a season of like felt like I had 150 problems.
But he said, Shay, what problem once solved will solve other problems or make them virtually disappear? I thought.
Solomon knew that he could either, as king, ask for a hundred solutions or he could ask for the gift of the one thing that would make a million difficult problems solve themselves or not happen entirely.
Solomon knew he could ask for wisdom and that wisdom would enable him to solve a million problems or prevent them from even happening in the first place.
What the world's taught you about entrepreneurship isn't working and you feel it.
The burnout, the pressure, the sense that success was never supposed to cost this much.
I'm your host, Shea Cochran, and I believe there's a better way to build a business and life.