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Better Call Paul

Better Call Paul

522: Sean Gupta Discusses Media Tech Trends

Jun 10, 2026 · 35 min · 9 segments

This week, Paul welcomes back special guest Sean Gupta who provides an update on how technology and AI are impacting the media business from areas such as search, recommendations, production, and…

This week, Paul welcomes back special guest Sean Gupta who provides an update on how technology and AI are impacting the media business from areas such as search, recommendations, production, and licensing. To some degree old patterns have re-emerged (e.g., placement of content within home screens and guides) and in other ways, the process of going from concept to product is more streamlined than ever. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week, Paul welcomes back special guest Sean Gupta who provides an update on how technology and AI are impacting the media business from areas such as search, recommendations, production, and…

Spotify Apple Podcasts Amazon Music Website

Speakers: Paul SarkerHostSean GuptaGuest

Top entities: Stan Lee×6 Roku, Inc.×14 Artificial intelligence×13 Google×7 Harvard Business School×5

Show signals: SuitabilitySafeBiasNot politicalAudience≈12k followers

Google I/O & AI Search Upending Media3:10 – 12:52

Paul SarkerHost

3:10

Let's jump in right now with everyone talks about The transition between legacy media, new media, digital media, that's something you spent 20 years riding that wave, right? And seeing media reinvent itself.

Paul SarkerHost

3:23

It's a frequent subject of Better Call Paul.

Paul SarkerHost

3:26

And you were recently at the Google IO conference.

Paul SarkerHost

3:30

Were you there or did you watch virtually?

Sean GuptaGuest

3:32

No, I actually went to Google I.O.

Sean GuptaGuest

3:33

It was my second time there.

Sean GuptaGuest

3:35

And I know a lot of folks just want to watch it while it's streaming, but it's actually very different to be there.

Sean GuptaGuest

3:41

And they do have their clients and partners.

Sean GuptaGuest

3:43

They have a special summit for their clients and partners in the afternoon.

Sean GuptaGuest

3:47

And it is like going to the nerdiest rock concert you've ever been to.

Sean GuptaGuest

3:51

Everyone's cheering for their product launches, and they just do an excellent job as they bring everything, bring all the announcements to the forefront.

Sean GuptaGuest

4:01

If I

Paul SarkerHost

4:02

could go a little

Sean GuptaGuest

4:02

deeper.

Sean GuptaGuest

4:03

Yeah, please.

Sean GuptaGuest

4:03

I

B

Bill KerrAd

4:04

was there a

Sean GuptaGuest

4:04

year ago where they kind of started to introduce AI search.

Paul SarkerHost

4:10

A

Sean GuptaGuest

4:10

year later, this is direct quotes from Google.

Sean GuptaGuest

4:13

Google search is now AI search.

Sean GuptaGuest

4:16

AI overviews power like 2.5 billion searches a month.

Sean GuptaGuest

4:21

Gemini has almost a billion monthly active users.

Sean GuptaGuest

4:24

So Google's rebuilding its entire ecosystem around AI, which is absolutely amazing.

Sean GuptaGuest

4:30

And they launched and announced products like Ask YouTube and Ask Maps.

Stan LeePersonAmerican comic book writer and editor
99%6 mentions
Roku, Inc.CompanyStreaming television company
97%14 mentions
Artificial intelligenceEntityProfessional field
96%13 mentions
GoogleCompanyTechnology corporation
94%7 mentions
Harvard Business SchoolCollege or UniversityBusiness school in Boston, Massachusetts
92%5 mentions
SpotifyCompanyCompany
91%3 mentions
Google I/OEntityConference
89%7 mentions
TikTokSoftware ApplicationWebsite
87%2 mentions
Marvel ComicsCompanyPublishing company
85%4 mentions
Bill KerrPersonBritish-Australian actor and comedian
84%3 mentions
Reese WitherspoonPersonAmerican actress and producer
82%3 mentions
Joseph B. FullerPersonConsultant
80%2 mentions
Shawn GuptaPersonActor
78%1 mention
Fox CorporationCompanyCompany
77%1 mention
ElevenLabsCompanyAI company
75%2 mentions
User interfaceEntity
73%1 mention
South AsiaAdministrative AreaRegion in Asia
72%1 mention
New YorkCityCity in New York State
70%2 mentions
MindsetEntity
68%3 mentions
Kevin O'LearyPersonCanadian businessman and TV personality
66%1 mention
Reed HastingsPersonAmerican businessman
65%1 mention
Deutsche Bank AGEntityInvestment banking company
63%2 mentions
Time Warner CableTV ProviderCable television company
61%2 mentions
CBS NewsCompanyTelevision broadcaster
59%1 mention
Sal KhanPersonCEO of Khan Academy
58%2 mentions
GeminiEntity
56%2 mentions
Anjali SudPersonCEO of Tubi TV
54%1 mention
Pluto TVTV ProviderTelevision channel
53%1 mention
Lisa SandersPersonPhysician and medic
51%2 mentions
BET+OrganizationFilm production company
48%1 mention
Paramount+OrganizationTelevision channel
48%1 mention
Wall StreetTourist AttractionStreet in New York
46%1 mention
Columbia Business SchoolCollege or UniversityUniversity in New York
44%1 mention
Nexstar Media GroupCompanyTelevision broadcasting company
41%1 mention
Tegna Inc.CompanyCompany
41%1 mention
TubiCompanyCorporation
39%1 mention
POW! EntertainmentCompanyEntertainment company
37%1 mention
InstagramSoftware ApplicationSocial networking service
35%2 mentions
DexterTV SeriesAmerican television series
34%4 mentions
Large language modelEntity
32%2 mentions
Curry BarkerPersonAmerican filmmaker and actor
30%1 mention
FIFA World CupSports OrganizationFootball competition
28%3 mentions
OpenAICompanyGenerative AI company
27%1 mention
YouTubeWebsiteVideo sharing company
25%1 mention
Apple PodcastsSoftware Application
23%1 mention
AmericansEntityEthnic group
22%1 mention
The Walt Disney CompanyTheater GroupMedia company
20%1 mention
Kane ParsonsPersonDirector
18%1 mention
NetflixEntityTelevision broadcaster
16%2 mentions
Fox OneEntity
15%1 mention

Content RecommendationsEntertainment > Streaming Services
Intellectual PropertyLaw
Content CreationMedia > Digital Media > AI in Media
Search TechnologyTechnology > Artificial Intelligence > AI Applications
Content MonetizationBusiness > Media Industry
Streaming ServicesEntertainment
User ExperienceTechnology > Artificial Intelligence > AI Applications > Search Technology
Advertising StrategiesBusiness > Media Industry > Content Monetization
Content LicensingLaw > Intellectual Property > Copyright Issues
AI ApplicationsTechnology > Artificial Intelligence
Digital MediaMedia
Media IndustryBusiness
AI in MediaMedia > Digital Media
Copyright IssuesLaw > Intellectual Property
Law
Technology
Entertainment
Business
Content DistributionMedia > Digital Media > AI in Media > Content Creation
Platform EconomicsBusiness > Media Industry > Content Monetization > Advertising Strategies
User EngagementEntertainment > Streaming Services > Content Recommendations
Consumer BehaviorEntertainment > Streaming Services > Content Recommendations > User Engagement
Media RightsLaw > Intellectual Property > Copyright Issues > Content Licensing
Media
Artificial IntelligenceTechnology

Google I/O & AI Search Upending Media3:10 – 12:52

Paul SarkerHost

3:10

Let's jump in right now with everyone talks about The transition between legacy media, new media, digital media, that's something you spent 20 years riding that wave, right? And seeing media reinvent itself.

Paul SarkerHost

3:23

It's a frequent subject of Better Call Paul.

Paul SarkerHost

3:26

And you were recently at the Google IO conference.

Paul SarkerHost

3:30

Were you there or did you watch virtually?

Sean GuptaGuest

3:32

No, I actually went to Google I.O.

Sean GuptaGuest

3:33

It was my second time there.

Sean GuptaGuest

3:35

And I know a lot of folks just want to watch it while it's streaming, but it's actually very different to be there.

Sean GuptaGuest

3:41

And they do have their clients and partners.

Sean GuptaGuest

3:43

They have a special summit for their clients and partners in the afternoon.

Sean GuptaGuest

3:47

And it is like going to the nerdiest rock concert you've ever been to.

Sean GuptaGuest

3:51

Everyone's cheering for their product launches, and they just do an excellent job as they bring everything, bring all the announcements to the forefront.

Sean GuptaGuest

4:01

If I

Paul SarkerHost

4:02

could go a little

Sean GuptaGuest

4:02

deeper.

Sean GuptaGuest

4:03

Yeah, please.

Sean GuptaGuest

4:03

I

B

Bill KerrAd

4:04

was there a

Sean GuptaGuest

4:04

year ago where they kind of started to introduce AI search.

Paul SarkerHost

4:10

A

Sean GuptaGuest

4:10

year later, this is direct quotes from Google.

Sean GuptaGuest

4:13

Google search is now AI search.

Sean GuptaGuest

4:16

AI overviews power like 2.5 billion searches a month.

Sean GuptaGuest

4:21

Gemini has almost a billion monthly active users.

Sean GuptaGuest

4:24

So Google's rebuilding its entire ecosystem around AI, which is absolutely amazing.

Sean GuptaGuest

4:30

And they launched and announced products like Ask YouTube and Ask Maps.

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