Andy Chvatal--Small Bean, Big Impact

So looking at your new strategic plan, it looks like there's four buckets, sort of targets.

First one is farmer support.

What's that mean?

Yeah, so four buckets.

So farmer support, community engagement, demand and utilization, and production and crop research.

Well,

you don't even have it in front of you.

You've memorized

it.

That's a requirement of staff.

We need to know what we're talking about when we get questions or when we have conversations.

But farmer support really...

It's being there and listening and monitoring the needs of the Nebraska producer.

Like I just said, you know, farm exchange so much.

So we'll do a lot of research and that'll be under another bucket.

But then that research translation still has to happen.

And I think that's where we have really kind of fallen to the wayside.

Maybe just a little bit is we do we do a great job.

of doing the things.

And now we got to, we got to brag about them a little bit.

We got to tell the farmers, we got to tell the community, we got to tell people what we're doing and what worked and continue to just keep that message sharp and clear.

How about the next bucket production and crop research?

Yeah.

Production and crop research is all the things crop production, right? So we're going through a lot right now.

Uh, diseases, planting, I mean, seed quality, planting populations, um, harvest quality.