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R. Todd Mackey

Co-Founder of GoGuardian

Sep 1, 2026

15:31
So, I mean, I just think that that's something we all have to wrestle with.
15:35
Yeah, but I don't think consumers are on their own in doing that.
15:40
like I mean to suggest with what I was saying about like which cafes are growing, like what, you know, that sort of specialty drink side of their menu.
15:50
I mean, I think that those things are driven out of some of the stuff that made, you know, the natural wine segment, you know, explode alongside like specialty cocktails alongside, you know, You know, craft beer and, you know, the number of breweries and the number of SKUs each brewery is brewing.
16:12
And, you know, I think that just the same.
16:17
I don't think that it's necessarily, though, there's probably a disproportionate number of roasters who fall in a certain age bracket with a certain point of view who would say, why is the retail staff mixing this coffee this way? Right? Like, that's certainly a real thing, I would think.
16:35
Yeah.
Mike FergusonNARRATOR
19:44
I think
5:29
... any of those.
5:29
Yeah, fair enough.
5:30
Okay.
5:31
Uh, Colombia, Guatemala, and Ethiopia.
9:32
That would be your go-to.
9:34
Uh, you know, in my fantasy world, I'm trying to -- This is -- You know, I'm, I'm taking this as a middle ground type of thing.

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