Beyond the HYROX Buzz: Programming That Builds Community and Revenue

# HYROX, Group Fitness and Gym Revenue: When Programming Becomes a Business Strategy HYROX is everywhere right now. But for gym owners and operators, the more interesting question is not whether HYROX is having a moment. It’s what the rise of HYROX tells us about where fitness programming is going and what members increasingly want from their clubs. Annie Adragna and co-host Erin Schirack sit down with Heli Wiener, Commercial Sales Manager at Centr, to talk about HYROX, group fitness programming, community and the business opportunity behind training for something bigger than another wo...