Tough Mudder

It depends on the events.

I mean, there was providers like Spartan Race, Tough Mudder, and then OCRWC, which is Obstacle Course Racing World Championships.

And then there was a ton of spin-offs and things like that.

OCRWC was probably the most complicated one.

They had the most advanced things.

Tough Mudder was more basic, and then Spartan Race was kind of middle ground.

You know, you could jump over an 8 to 10 foot tall fence.

And you think about it, you know, I'm 6 foot 2.

... putting a timestamp on topical tidbits of episode 105 with some topical tidbits.

As ever, as I've been saying for the last few episodes, 'cause it is coming up on the 18th of September, somewhere in deepest, darkest Surrey is the Vanguard Tough Mudder.

I'm not sure if you've still got time to enter, but if you wanna enter, it's coming up.

Two of the members of Trap are gonna be there, maybe a third if we can coax, if we can coax Carl over the Irish Sea.

I'm sorry if that's bleeding into the microphone.

There's nothing I can do about it 'cause I can't mute when I'm speaking.

So yeah, Tough Mudder, 18th of Septem- Will you shut up? 18th of September.

The link is in the so-called show notes.

And even when the person who applied for the job goes, yeah, I can see that I'm not going to get this, that debriefing still feels awkward.

Even if the contractor understands why they lost, it still feels like you're walking through the live wires at the end of a Tough Mudder.

And for those of you who haven't done a Tough Mudder, at the very end, as you run to the finish line, there are all these wires, like hundreds of them all lining up, and a couple of them are live.

And so as you run through them, you don't know which ones are live.

And so zip, you get zapped by a couple.

And they bring together athletes, brands, and fans to celebrate fitness, community, and self-improvement.

Eric's a longtime leader in the fitness and events industry and has helped grow some of the biggest brands in the space, including Tough Mudder and High Rocks.

And today he's helping lead the continued growth of WZA Sports and Wazza Palooza, which has grown from a grassroots competition with 145 athletes to and 500 spectators in 2012 into one of the world's premier functional fitness festivals.

So again, Eric, I know that's a high-level overview of WZA Sports and Wadsapalooza, but I'd love to hear more both about your background and also about WZA Sports and Wadsapalooza.

I have had some really cool opportunities come at me in my career to be part of global brands and scaling those global brands.

in all different ways.

I mean, starting, you know, from my time at CrossFit as one of the coaches on the seminar staff, all the way through to Tough Mudder, where we were like literally changing the world each and every day with mass participation sports and launching products in the broadcast arena, vis-a-vis the broadcast that we produced and wrote and kind of, you know, did this whole massive project.

production with, with CBS sports called Tough Mudder X.

yeah because the first time they all came out they all had to get their recipes like halved because oh yeah it was just like liquid crack

well I I tried it once before or not I think it was bang sponsored Tough Mudder yeah and they're giving out like or C4 C4 C4 good call and I had never had a pre-workout before because I don't really work out so I had no clue what pre-workout was and I'm pretty sure it gave me heart palpitations

You can pass

that.

Okay.

So, you know, when we did Spartan or we did Tough Mudder, none of those exercises were actually what we could do in the gym.

The beauty of High Rocks is it allows me to do something that's in the gym.

The theory is the gym is actually the field that we play on.