Aug 5, 2026 · 19 min · 9 segments
**This week's episode is a special one** — the fireside chat I was invited to deliver for Inspire Her Afrika, a community empowering African women to lead and thrive on the continent and across the…
Olajumoke FatokiHost
So the first thing we are going to do is to reframe the job search process, and I know this is very important because this is the part where most people get frustrated, and this is a whole mindset shift.

First, let's address what a job search really is, because it's not about applying to job openings everywhere.

It's actually strategic visibility, and if you do not treat it as such, you're going to end up being frustrated.

First is positioning, how you present your value, how you communicate your value.

Now, the second thing is presence, the power of your professional presence, where you show up and how consistently you show up.

Now, the third thing here is persistence, how you follow through without burning out.

It can be energy draining, but you need to find a system that works, that ensures that you do not burn out even though you are applying to jobs.

Now, let me tell you this, and you have to know this and know peace because most people won't tell you, 60 to 80% of jobs are never publicly advertised or posted.

Guess what? They're filled through referrals, internal movements, and networking.

So if the only strategy you've been applying to your job search is just applying on LinkedIn and on several job boards, you need to adjust that strategy immediately.

So the first thing we are going to do is to reframe the job search process, and I know this is very important because this is the part where most people get frustrated, and this is a whole mindset shift.

First, let's address what a job search really is, because it's not about applying to job openings everywhere.

It's actually strategic visibility, and if you do not treat it as such, you're going to end up being frustrated.

First is positioning, how you present your value, how you communicate your value.

Now, the second thing is presence, the power of your professional presence, where you show up and how consistently you show up.

Now, the third thing here is persistence, how you follow through without burning out.

It can be energy draining, but you need to find a system that works, that ensures that you do not burn out even though you are applying to jobs.

Now, let me tell you this, and you have to know this and know peace because most people won't tell you, 60 to 80% of jobs are never publicly advertised or posted.

Guess what? They're filled through referrals, internal movements, and networking.

So if the only strategy you've been applying to your job search is just applying on LinkedIn and on several job boards, you need to adjust that strategy immediately.
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