The Influence Economy Podcast with Shayna Davis
Sep 7, 2026 · 25 min · 8 segments
I hate to break it to you: most tech founders think if the product is strong enough, the rest takes care of itself. It doesn't. And today's guest has spent over three decades proving why. I met…
Shana DavisHost
Carole RobinGuest

And I've been specifically working with tech companies for about the last two or three years.

And I have found that they are a unique breed when it comes to the type of learning and development that they need, the type of training and development they need.

I think oftentimes they're like, oh wow, as long as I have like a great product and a great team, like what else is there? And so when you look at the interpersonal aspect skills that you teach them, I know that you call them touchy feely skills.

And so when a founder pushes back and says like, oh, like this is soft skill stuff and I probably don't need this.

Like what's your actual case that this is really a, if you want to call it soft, you can call it soft, but this is really a hard skill that is really going to help sometimes determine the trajectory of the business that you're building.

Well, it might be worth noting that all this work that I do at Leaders in Tech is really based on a course that I taught for two decades at the Stanford Graduate School of Business.

And it was the students who nicknamed it touchy-feely because of the emphasis on the role of feelings and emotions in learning how to connect well with other people.

So leadership is ultimately about influence and your ability to influence others.

Because they're so focused on the technology and on the product and sometimes on some of the other business, the strategy, the finances, the marketing, all are important.

But until you get the people part right, then your success is going to be somewhat limited in my view and in my experience.

Yeah, I can remember one time I heard a quote, and I don't know if it was like referencing like something from a book or if someone was just wise enough to say this.

And they said, your business is never going to outgrow the level at which you develop yourself if you're the person that is leading it, whether you're the CEO and founder or whether you're leading a department.

And I fought that because in the beginning, I thought to myself like, I don't need personal development.


And I've been specifically working with tech companies for about the last two or three years.

And I have found that they are a unique breed when it comes to the type of learning and development that they need, the type of training and development they need.

I think oftentimes they're like, oh wow, as long as I have like a great product and a great team, like what else is there? And so when you look at the interpersonal aspect skills that you teach them, I know that you call them touchy feely skills.

And so when a founder pushes back and says like, oh, like this is soft skill stuff and I probably don't need this.

Like what's your actual case that this is really a, if you want to call it soft, you can call it soft, but this is really a hard skill that is really going to help sometimes determine the trajectory of the business that you're building.

Well, it might be worth noting that all this work that I do at Leaders in Tech is really based on a course that I taught for two decades at the Stanford Graduate School of Business.

And it was the students who nicknamed it touchy-feely because of the emphasis on the role of feelings and emotions in learning how to connect well with other people.

So leadership is ultimately about influence and your ability to influence others.

Because they're so focused on the technology and on the product and sometimes on some of the other business, the strategy, the finances, the marketing, all are important.

But until you get the people part right, then your success is going to be somewhat limited in my view and in my experience.

Yeah, I can remember one time I heard a quote, and I don't know if it was like referencing like something from a book or if someone was just wise enough to say this.

And they said, your business is never going to outgrow the level at which you develop yourself if you're the person that is leading it, whether you're the CEO and founder or whether you're leading a department.

And I fought that because in the beginning, I thought to myself like, I don't need personal development.
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