$30K in Consulting Contracts From LinkedIn Alone — This Is What Public Health Consulting Looks Like

▶ S26F Cohort 5 is open — but not for long. Enroll Here- https://s26f.publichealthclub.com/ >Join the Public Health Club and Access Consulting Opportunities, workshops and support on your journey!  Dorian landed over $30k in contracts while still working full-time and still completing his MPH. The roadmap he used? Subcontracting to Six Figures.  Public health consulting doesn't always start with winning an RFP — and Dorian Johnson, aka the PHuncle is proof. In this episode, Dr. Des sits down with Dorian Johnson, MPH, public health educator, health communicator, and founder of New Jack Strategies LLC, to talk about how he landed a $5K contract, then a $25K contract, all while working full-time and completing his graduate degree. Dorian breaks down how he used LinkedIn, real conversations, and a portfolio-first approach to turn social media engagement into consulting income — without ever waiting until he felt "ready." In This Episode, You'll Learn How Dorian landed his first consulting contract through LinkedIn without ever submitting an RFP Why showing up as a specialist — not a generalist — is the fastest way to get your foot in the door The exact mindset shift that helped Dorian see his skills as marketable before he had his MPH How Q1 consulting income reached 75% of his full-time salary — part-time Why Dr. Des stopped applying to RFPs years ago and still gets clients through word-of-mouth and networking The "SoundCloud era" analogy Dorian uses to explain why your content is already your portfolio What Dr. Des's decision to leave her full-time job actually looked like — and the question a club member asked that sparked it Resources Mentioned Connect with Dorian:  https://thephuncle.com/ https://www.linkedin.com/in/dorianjo https://www.instagram.com/thephuncle/ Subcontracting to Six Figures taught by Dr.Des, designed to help you land your first or next contract: https://s26f.publichealthclub.com/ About Dorian Johnson Dorian Johnson, MPH, is a public health educator, health communicator, and the founder of New Jack Strategies LLC — a consulting firm rooted in culturally grounded storytelling and educational content. Known online as The PHuncle, Dorian creates practical public health content across TikTok, Instagram, and LinkedIn, helping organizations communicate complex health issues in ways that are clear, engaging, and actually useful. He is a graduate of Dr. Des's Subcontracting to Six Figures program and is actively building toward full-time entrepreneurship while consulting part-time alongside his day job. Follow Dorian: TikTok / Instagram / LinkedIn — @ThePHuncle Frequently Asked Questions Can you land consulting contracts as a public health professional without winning an RFP? Yes — and it happens more than people think. Dorian Johnson landed both his first ($5K) and second ($25K) contracts through LinkedIn networking and social media visibility, never through a competitive RFP process. Dr. Des herself stopped submitting RFPs years ago and still gets clients consistently through conference conversations and word-of-mouth. Do you need your MPH or DrPH to start consulting? No. Dorian started landing contracts before he even completed his MPH. Clients responded to his demonstrated skills — his content, his portfolio, his communication style — not his credential status. The degree helps, but waiting on it is its own form of self-disqualification. How does social media actually turn into consulting contracts? By treating every post like a track drop — proof of what you can do. When decision-makers (VPs, directors, program leads) engage with your content, that's a warm conversation waiting to happen. Dorian made it a practice to engage back and eventually mention his services. Several contracts started exactly that way. What is Subcontracting to Six Figures and who is it for? Subcontracting to Six Figures is Dr. Des's flagship course for public health professionals who want to start consulting. It walks students through the legal foundations, niche development, RFP writing, and business marketing in a sequential, paced structure — so you build from the ground up instead of jumping to step 10 and stalling. How do you know when you're ready to leave your full-time job for consulting? Dr. Des's answer: you probably already are and don't know it. She didn't realize she'd replaced her six-figure salary through consulting and PHC until a community member asked her the right question. Once she did the math, she gave notice a month later. The threshold isn't a feeling of readiness — it's the numbers. What is the ROI on taking a consulting course when you already have experience? Dorian paid for S26F at the lowest-ever price and made it back 10x with his first $5K contract. His second contract was $25K. By Q1 of his first year applying what he learned, he'd contracted 75% of his full-time salary — part time. The ROI math is straightforward; the hesitation is usually about timing, not cost. https://www.drdesshow.com/ https://www.publichealthclub.com/