Aug 12, 2026 · 48 min · 10 segments
Claire is joined by Helen Thacker, business mentor and positioning expert who helps women become the obvious choice in their industry, to explore what it really takes to stand out and why being great…
Helen ThackerGuest
Claire LockeyHost
Okay, I think the biggest one, whether we get to three, I think the biggest key one is for you to go and just be honest with yourself.
go and just sit down and look at okay out of all the results that i've been getting my clients over the last year or six months or whatever where have the best things happened like how's that happened what where are the things that i really have have nailed it do i need to be
the other things yeah is that like what's adding noise exactly yeah what's what's diluting my genius what's actually just making me sound like blending into everybody else unnecessarily The second thing is like, what do you love doing? Always ask this question and really genuinely honest to you because so many of us try to put ourselves
Um, And then that's when we get to the point when I created a post about this the other day.
We start to check, oh, what's in their program? Have I covered all those things as well? Like, oh, I missed something.
Like, is my methodology actually working? So thinking about like, what am I doing that I really love? What am I doing that I really do love that I could, again, like you said, you could stand in front of one, you could stand in front of a thousand, you could create a masterclass on tomorrow, you could like talk forever on.
Yeah, the thing that really makes you passionate, and I think that's so important, it's hard to do.
And I think the third thing, we will get through, there we go, is have passion.
patience please have patience we're on it now don't we yeah this is not going to happen overnight and you have to be willing to sit in that valley for a while while
to iterate yeah and it's not even just that it's like it's that honesty of just
now where do i go from here yeah and that's where coaches like you and I come in, it's like, we can help you, to pull you out, and like, put you in that direction, and show you, and like, be that mirror, and extract those things, that we know are going to help you, be seen and known, for what you do, and I think, yeah, having that patience with yourself, be kind to yourself, because we all know, like, The time goes so fast, but when you're in it, three months can feel like, oh, nothing's happening.
Okay, I think the biggest one, whether we get to three, I think the biggest key one is for you to go and just be honest with yourself.
go and just sit down and look at okay out of all the results that i've been getting my clients over the last year or six months or whatever where have the best things happened like how's that happened what where are the things that i really have have nailed it do i need to be
the other things yeah is that like what's adding noise exactly yeah what's what's diluting my genius what's actually just making me sound like blending into everybody else unnecessarily The second thing is like, what do you love doing? Always ask this question and really genuinely honest to you because so many of us try to put ourselves
Um, And then that's when we get to the point when I created a post about this the other day.
We start to check, oh, what's in their program? Have I covered all those things as well? Like, oh, I missed something.
Like, is my methodology actually working? So thinking about like, what am I doing that I really love? What am I doing that I really do love that I could, again, like you said, you could stand in front of one, you could stand in front of a thousand, you could create a masterclass on tomorrow, you could like talk forever on.
Yeah, the thing that really makes you passionate, and I think that's so important, it's hard to do.
And I think the third thing, we will get through, there we go, is have passion.
patience please have patience we're on it now don't we yeah this is not going to happen overnight and you have to be willing to sit in that valley for a while while
to iterate yeah and it's not even just that it's like it's that honesty of just
now where do i go from here yeah and that's where coaches like you and I come in, it's like, we can help you, to pull you out, and like, put you in that direction, and show you, and like, be that mirror, and extract those things, that we know are going to help you, be seen and known, for what you do, and I think, yeah, having that patience with yourself, be kind to yourself, because we all know, like, The time goes so fast, but when you're in it, three months can feel like, oh, nothing's happening.
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