Oct 20, 2026 · 16 min · 9 segments
In this *Sustainable Wine Roundtable* podcast, I’m joined by Laura Kvissberg, head of sustainability at Alko, Finland’s alcohol monopoly. Alko prioritises collaboration…
I was just thinking it's almost like you have a unified voice signaling the direction of sustainability, but then the pathways for each individual market to get there, of course, can't always be the same.
So, of course, there's benefits to suppliers from these shared roadmaps and these collaborations.
But are there any challenges and difficulties then in working as part of this cooperation? against these shared road maps, I'd imagine there must be some kind of obstacles along the way as well.
As a monopoly, alcohol has a somewhat special role, and that goes to all the Nordic alcohol monopolies.
So there are, of course, certain constraints that come with it, but also advantages.
What we can do is we can take a long-term view and focus on sustainability issues that are not just important today, but also in the future.
Honestly, even though there are sometimes challenges, I see more opportunities than challenges.
So the relationships we have built over the years really makes it easier for us to share knowledge and to learn it from each other.
So even though we make our decisions separately and are different companies, I think the biggest benefit is that we are stronger together.
Alcoa is quite a small player globally, but together with the other Nordic monopolies, we represent a significant market of people.
I was just thinking it's almost like you have a unified voice signaling the direction of sustainability, but then the pathways for each individual market to get there, of course, can't always be the same.
So, of course, there's benefits to suppliers from these shared roadmaps and these collaborations.
But are there any challenges and difficulties then in working as part of this cooperation? against these shared road maps, I'd imagine there must be some kind of obstacles along the way as well.
As a monopoly, alcohol has a somewhat special role, and that goes to all the Nordic alcohol monopolies.
So there are, of course, certain constraints that come with it, but also advantages.
What we can do is we can take a long-term view and focus on sustainability issues that are not just important today, but also in the future.
Honestly, even though there are sometimes challenges, I see more opportunities than challenges.
So the relationships we have built over the years really makes it easier for us to share knowledge and to learn it from each other.
So even though we make our decisions separately and are different companies, I think the biggest benefit is that we are stronger together.
Alcoa is quite a small player globally, but together with the other Nordic monopolies, we represent a significant market of people.
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