Secrets of a Bridal Seamstress
Jul 14, 2026 · 38 min · 13 segments
Think ads are only for big businesses with big budgets? Think again, seamstresses! I am sitting down with Whitney and Daniela, the duo behind Wedding Industry Ads, who turned a shared wedding venue…
Okay, and I, I, I don't even wanna tell you, like, my Facebook ad experience because it was, like, very minimal and I felt like, "I think this is what I'm doing.
This is what I should be doing.
I've done it a couple times." And so when I saw this topic pop up, I'm like, "Okay, I know I'm not the only one who's thought about the ads, and-
Mm-hmm
... w- we wanna learn how to do 'em." So let's talk about, I guess, the unnecessary complications that you see your clients come to you with.
'Cause I think about myself, like, I'm overcomplicating things when I think about, like, running an ad.
So what's kinda common with your clients that you talk them through? [laughs]
I love the way you asked that question because I think that you're not alone in, uh, overthinking it and overcomplicating it.
Yeah.
But on the same token, you know, it's not a straightforward platform.
If you've ever actually logged into the Meta Ads Manager and you don't know where to go, it can be-
There are a lot of tabs
... really confusing.
Yes.
Yes, yes.
So it's kind of like learning a new language at first, but like with any tool, you can do really amazing things and build with it.
You can also break things with it and lose money.
Mm.
And so that's where I think a lot of that hesitation comes in for beginners.
That being said, though, it doesn't mean that you can't run ads or that you need a huge budget in order to get started.
I think what's most important is that you have clarity first around really what's your goal with using ads, 'cause you can use ads for a lot of different means.
So once you get really clear on what your goal is with the ads, where you're gonna be even sending your ads traffic, what those next steps are, really think about where do the ads fit into the bigger picture of your marketing.
That little point of clarity can give you so much direction on where to go next.
next.So let's talk about, uh, listeners who are local, like, service-based businesses, as-
Mm-hmm
Okay, and I, I, I don't even wanna tell you, like, my Facebook ad experience because it was, like, very minimal and I felt like, "I think this is what I'm doing.
This is what I should be doing.
I've done it a couple times." And so when I saw this topic pop up, I'm like, "Okay, I know I'm not the only one who's thought about the ads, and-
Mm-hmm
... w- we wanna learn how to do 'em." So let's talk about, I guess, the unnecessary complications that you see your clients come to you with.
'Cause I think about myself, like, I'm overcomplicating things when I think about, like, running an ad.
So what's kinda common with your clients that you talk them through? [laughs]
I love the way you asked that question because I think that you're not alone in, uh, overthinking it and overcomplicating it.
Yeah.
But on the same token, you know, it's not a straightforward platform.
If you've ever actually logged into the Meta Ads Manager and you don't know where to go, it can be-
There are a lot of tabs
... really confusing.
Yes.
Yes, yes.
So it's kind of like learning a new language at first, but like with any tool, you can do really amazing things and build with it.
You can also break things with it and lose money.
Mm.
And so that's where I think a lot of that hesitation comes in for beginners.
That being said, though, it doesn't mean that you can't run ads or that you need a huge budget in order to get started.
I think what's most important is that you have clarity first around really what's your goal with using ads, 'cause you can use ads for a lot of different means.
So once you get really clear on what your goal is with the ads, where you're gonna be even sending your ads traffic, what those next steps are, really think about where do the ads fit into the bigger picture of your marketing.
That little point of clarity can give you so much direction on where to go next.
next.So let's talk about, uh, listeners who are local, like, service-based businesses, as-
Mm-hmm
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