If you've been assuming the holiday wholesale orders are done for the year, this episode is for you.
Buying timelines have moved closer to the selling season all year. Stores have spent less, ordered smaller quantities, and waited longer to place orders.
Now foot traffic is picking up, bestsellers are selling through faster than planned, and shop owners have empty spots on their shelves. That's where your opportunity is.
In this episode, you'll learn:
- Why so many independent retailers ordered too cautiously this year, and the gap between what they ordered early and what their customers want now
- The three things buyers need from you at this point in the season
- Why reorders from your existing wholesale accounts are the easiest sales you'll make, and why the goodwill carries into next year
- How to sort your existing stores into three tiers so you know who to email first
- How to make your offer simple to say yes to
- Why one email isn't enough, and the three-email sequence to send over about 10 days
Don't start from a blank page. Download three free email templates you can customize and send to your existing stores this week.
Get the free email templates
You can view full show notes and more at http://prooftoproduct.com/468
**Quick Links:**
Free Wholesale Audio Series
Free Resources Library
Free Email Marketing for Product Makers
PTP LABS
Paper Camp
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