Aug 7, 2026 · 16 min · 11 segments
Country's breakout duo Thelma & James — MacKenzie Porter and Jake Etheridge — sit down with us to talk about the massive success of "Happy Ever After You," joining Luke Combs' My Kinda Saturday Night…
MacKenzie PorterGuest
Julianna GarofaloHost
Jake EtheridgeGuestWhat are some, what is, you know, advice or rules of thumbs you might give to up and coming artists who now really have to, that's the path you have to follow.
So what is, some of your like best practices or what are you doing to kind of stay engaged there after, you know, initially blowing up on those platforms?

I find for us, the videos that are like the most reactive are ones that there is a caption on the actual video.

Because this is kind of my answer too is like, treating it a little bit like a job i mean of course you have to like show up authentically because people can see through that but you have to treat it as like another avenue of of this job so i kind of like study i'm i'm definitely more like social media person i kind of study like what works and how do we like replicate it but with new content

but like okay that video totally flopped like let's not do that again those
When you do a little something, when you say like, I don't know what it was, but you shaved your bush, I think it was specifically.

That's Matt, because Matt will be chilling here, and I'm just sitting there drinking my tea.

But also, we're starting with songs that we write from the heart, and then take it there.
What are some, what is, you know, advice or rules of thumbs you might give to up and coming artists who now really have to, that's the path you have to follow.
So what is, some of your like best practices or what are you doing to kind of stay engaged there after, you know, initially blowing up on those platforms?

I find for us, the videos that are like the most reactive are ones that there is a caption on the actual video.

Because this is kind of my answer too is like, treating it a little bit like a job i mean of course you have to like show up authentically because people can see through that but you have to treat it as like another avenue of of this job so i kind of like study i'm i'm definitely more like social media person i kind of study like what works and how do we like replicate it but with new content

but like okay that video totally flopped like let's not do that again those
When you do a little something, when you say like, I don't know what it was, but you shaved your bush, I think it was specifically.

That's Matt, because Matt will be chilling here, and I'm just sitting there drinking my tea.

But also, we're starting with songs that we write from the heart, and then take it there.
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