Midlife & Beyond Conversations
Sep 1, 2026 · 21 min · 10 segments
What does it really mean to plan for our health after 60 – not from a place of fear, but so that we can remain active, independent and involved in the lives we want to lead? My guest is Laura…
Laura AshforthGuest
Jo BlackwellHost
be super fit to take out policy? Do you make people wear a band or something to make sure they're walking enough and things like that?

So, you know, the perfect customer for lateral, the ideal customer would be somebody who is currently healthy and active and has a fairly clean health history.

But that's the point of insurance is you take it out when you don't need it so that you have it when you do.

In terms of kind of activity, we're celebrating all the different types of activity.

That could be gardening, could be pickleball, that could be paddle, could be football.

And I think that's the important thread for lateral is this idea of quality of life.

Kind of that activity powers the quality of life that you want to have during the 60s, 70s and beyond.

And I encourage people to kind of plan ahead for how they want to access health care so that they can protect that quality of life and maintain it as well as they can for as long as they can.

be super fit to take out policy? Do you make people wear a band or something to make sure they're walking enough and things like that?

So, you know, the perfect customer for lateral, the ideal customer would be somebody who is currently healthy and active and has a fairly clean health history.

But that's the point of insurance is you take it out when you don't need it so that you have it when you do.

In terms of kind of activity, we're celebrating all the different types of activity.

That could be gardening, could be pickleball, that could be paddle, could be football.

And I think that's the important thread for lateral is this idea of quality of life.

Kind of that activity powers the quality of life that you want to have during the 60s, 70s and beyond.

And I encourage people to kind of plan ahead for how they want to access health care so that they can protect that quality of life and maintain it as well as they can for as long as they can.
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