Ep. 64 - From American Idol Rejection to Building a Mission-Driven Entertainment Empire with Michelle Delamor

How do you take the impact of something like American Idol but marry it to something much more spiritual and mission-oriented?

Yeah, for us, so with the studio, everything that we are building around right now is all around the pursuit of greatness.

So this idea of elevating to your highest self, whatever that looks like for you and telling those stories.

I get so excited watching, if I'm watching TV, if I'm watching a movie, I love seeing those stories that make me, after we're done, be like, all right, let's go, let's get it.

Let's do this.

Yeah, exactly.

Exactly.

So that's really what our studio is all about.

And it looks like a few things.

On a show like we have 60 Day Hustle, which is a business competition show, that has now become a platform that is accelerating people's dreams.

People are coming onto that show and exceeding any limits that they thought they had and any expectations that they had for themselves in that period of time, people making more money while they're on the show than they had the entire year prior, you know, and things like that.

And so all sorts of things coming from that.

So really building with that show is a platform to help accelerate dreams and inspire millions of people that are watching to go after what it is that they want to create too.

So I think that's, that's the plug, like the entertainment, the, you know, doing it as a TV show, reaching millions of people, that's how we can scale up that, that inspiration.

And that's been a big mission.

So, you know, and it crosses over, we're developing in the sports space as well, telling those stories of champions rising and, you know, helping people kind of rise into their greatness.

That's the mission.

it's really phenomenal and here's what I would love to ask on behalf of anybody that's tuning in right now that they're going well I'm inspired and I would love to do something and I would love for something to change but I don't have the backing of like a TV show or the resources what would you advise somebody who is sitting in a wanting more space who maybe is you know a high achiever but they feel like you know, they're flailing because life is hard and achieving is hard, especially the entrepreneurs out there.

What would you what would your what would your inspiration for them be?

I would say first is get very clear on what it is that you want to bring into fruition.

Just get very clear with that and believe so much in that vision of what you're building and then look at what is the biggest version of that and who are the players, the people that can really partner with us to make that happen.

I think, you know, When you have an idea, sometimes it's easy to think, gosh, this is small.

We haven't proven it yet.

You know, it hasn't happened yet.

How do we reach out to a person? But if you have that conviction and you have that message and you have that vision, there is value in that vision.