Turning Local Data Into a Competitive Advantage

With over 1,500 independently-owned hearing clinics across the United States, Beltone knows that no two markets look exactly alike. A brand’s competitor in one city might not even exist another, and a tactic driving results for one location could be a waste of resources somewhere else. National performance metrics can show how the brand is performing overall, but they can hide which locations are winning and losing.  So, how do you help local owners make better marketing decisions without overwhelming them with yet another dashboard?  In this epis...