Nov 4, 2026 · 33 min · 10 segments
I talk to Madeline De'Cort, a rising PR professional and Communications Coordinator at the pharmaceutical giant AstraZeneca to find out what it is like to climb the early PR career ladder in today’s…
Yeah.
How important is volunteering and the networking side of things been for you as a younger practitioner trying to get a foothold in the industry?
People then know who you are and then, you know, it gives you more opportunities in the future.
I mean, I'm very lucky that my new role came about through the collaboration and working in the CRPR committee.
So, you know, these things are important because it's not all about just applying for a job and hoping that you're going to get something.
You know, it's about talking to people and meeting people and you never know who you're going to meet.
You have the access to all of these resources and, you know, the AGMs, the committee meetings, meeting people, networking.
It's, It is very important, gives you that face-to-face time and I'd encourage anybody that's starting out to get themselves involved.
Yeah, so do you think that that's the way that, you know, people are going to get jobs now in future increasingly by through, you know, who you know and through networking and things like that instead of the traditional application kind of process?
I mean, obviously the application process is very important and there's a lot of stages to each application process for different businesses.
Obviously the interview phase and things like that, but in terms of finding your feet on where you want to go, I think that networking way is a good way to be, you know, meeting people.
I definitely think someone from university coming out fresh onto the market is, it's difficult, you know, people have degrees a lot of people have degrees now especially you know universities are very accepting of bringing people in and people doing degrees and you know people are coming out of university all the time so the job market is full of people of straight out of education so that on top of the networking I think is a really good sort of way to to put yourself above everybody you know if you really want to stand out you know you've got to network and make sure you're meeting new people.
Yeah.
How important is volunteering and the networking side of things been for you as a younger practitioner trying to get a foothold in the industry?
People then know who you are and then, you know, it gives you more opportunities in the future.
I mean, I'm very lucky that my new role came about through the collaboration and working in the CRPR committee.
So, you know, these things are important because it's not all about just applying for a job and hoping that you're going to get something.
You know, it's about talking to people and meeting people and you never know who you're going to meet.
You have the access to all of these resources and, you know, the AGMs, the committee meetings, meeting people, networking.
It's, It is very important, gives you that face-to-face time and I'd encourage anybody that's starting out to get themselves involved.
Yeah, so do you think that that's the way that, you know, people are going to get jobs now in future increasingly by through, you know, who you know and through networking and things like that instead of the traditional application kind of process?
I mean, obviously the application process is very important and there's a lot of stages to each application process for different businesses.
Obviously the interview phase and things like that, but in terms of finding your feet on where you want to go, I think that networking way is a good way to be, you know, meeting people.
I definitely think someone from university coming out fresh onto the market is, it's difficult, you know, people have degrees a lot of people have degrees now especially you know universities are very accepting of bringing people in and people doing degrees and you know people are coming out of university all the time so the job market is full of people of straight out of education so that on top of the networking I think is a really good sort of way to to put yourself above everybody you know if you really want to stand out you know you've got to network and make sure you're meeting new people.
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