The Direct Booking Ceiling: When Ranking #1 Isn't Enough

I wonder if Airbnb is very fond of hosts because they're giving them a bit of a lifeline here with this whole test.

This isn't approved live yet.

The direct booking cut down.

So we're recording this, by the way, September 3rd.

So this came out last week.

Bad timing because I think Paul was out and we weren't able to do a quick reaction episode.

But it's all good.

It's been beat to death on LinkedIn already.

That's what Paul and I were joking about before we hit record.

So we want to mention it because it's not newsworthy and timing and stuff like that.

It's not really the core topic of what we're talking about today, but...

Let's go through it.

Like, it's an interesting idea.

Before we hit record, I kind of talked about it and said, that seems like a heck of a cut to go from 15.5% commission to some hosts are seeing as low as 6% commission.

I know others are seeing 10%.

Why would they do that? What are your thoughts on that? What's the motivation from if you were reading through the lines? How would you feel like Airbnb is going to benefit from this new idea?

It is.

I think you can look at it through certainly many different lenses there.

I think for the uneducated property manager, just the sheer number drop and maybe someone who's more of a hobby host, that looks great.

Hey,

awesome.

I don't have to worry about taking it.

I get more of my money.

Straight numbers.

Hey, let's take a look at that.