Sep 9, 2026 · 1 hr 16 min · 11 segments
JOIN THE High Ticket Remote Sales Masterclass https://join.freedomacademy.com.au/optin-320047?fbclid=fbclid —— You're told the problem is you. Save harder. Cut back. Wait for the right time…
Julian FayadGuest
Shane Da CostaHost
And as a startup owner, I bootstrapped the business, didn't take investor capital, you know, refinanced my home multiple times.

All the risk, you know, took out over a million dollars in business debt for my company, sacrificed so much to keep the business alive through all the downturns and, you know, things that happened along the way.

And so my specific scenario was going to be that I was going to pay 47% capital gains tax if at some point there was going to be a windfall moment.

And you don't always, you know, build a business with the view of like, I'm going to build it to sell it.

But the carrot at the end or the pot of gold at the end of the rainbow is one of the real drivers because I pay myself every A third of my market value.

And many times I pay myself nothing, you know, if the business can't afford to.

And so I don't have the superannuation nest egg at the end of my, you know, working life like many others would if they were just an employee.

And so at the end of it, with all the risk that I took and all the personal sacrifices I made, I sold all of my crypto, all of my investments, I did all of that to build this business.

The next morning I was at the gym, you know, venting my frustrations in a healthy way.

And, you know, I had this idea and this idea was like basically what I boiled or distilled all of it down to is like I now have a co-founder.

So I had an idea for a post and I messaged our head of content and said, I've got this idea, what do you think? So kind of like a PR

And as a startup owner, I bootstrapped the business, didn't take investor capital, you know, refinanced my home multiple times.

All the risk, you know, took out over a million dollars in business debt for my company, sacrificed so much to keep the business alive through all the downturns and, you know, things that happened along the way.

And so my specific scenario was going to be that I was going to pay 47% capital gains tax if at some point there was going to be a windfall moment.

And you don't always, you know, build a business with the view of like, I'm going to build it to sell it.

But the carrot at the end or the pot of gold at the end of the rainbow is one of the real drivers because I pay myself every A third of my market value.

And many times I pay myself nothing, you know, if the business can't afford to.

And so I don't have the superannuation nest egg at the end of my, you know, working life like many others would if they were just an employee.

And so at the end of it, with all the risk that I took and all the personal sacrifices I made, I sold all of my crypto, all of my investments, I did all of that to build this business.

The next morning I was at the gym, you know, venting my frustrations in a healthy way.

And, you know, I had this idea and this idea was like basically what I boiled or distilled all of it down to is like I now have a co-founder.

So I had an idea for a post and I messaged our head of content and said, I've got this idea, what do you think? So kind of like a PR
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