Oct 12, 2026 · 46 min · 13 segments
"Jobs near me" has been the most common job search for 20 years, and with the introduction of AI, it's on the verge of disappearing. Candidates have stopped typing keywords. They're asking ChatGPT…
From your vantage point as far as where you are now, what are you seeing change most significantly about how candidates are finding jobs today? Because I know it's dramatically different from when I recruited back in the '90s and even when I was, uh, at a job board back in the early 2000s as well.
And so we're seeing that move from searching in keywords to asking in complete thoughts, in complete sentences.
So in our world, a candidate may not know the job title they need, but they know their experience, they know the hours they can work, how far they can travel, and what they want next.
And so they increasingly expect to describe their situation and get a useful answer.
So I think the best example of that comes in the most common job search query over the last 20 years, really since Google, in, in jobs near me.
I'm of the opinion, I'd make the prediction, that this search term, you know, jobs near me, won't exist in a few years' time.
Because when you think about it, it's really a symptom of the poor search experience we've been stuck with for the last 20 years.
Um, if you're based in the center of London or New York City, and this is still where that's the most common search, they're not then going on to apply to, like, every single job near them, barista, accountant, sales manager.
They search that way because they know that search isn't good, and it's not good at understanding what they want.
So the candidate's basically saying, "Hey, just give me everything, and I'll do the work.
But if you think about jobs near me in, again, New York City or any big metro, you might get tens of thousands of results.
But now, again, you can actually describe what you want and get matched with the jobs you're actually seeking and actually can do and want to do.
From your vantage point as far as where you are now, what are you seeing change most significantly about how candidates are finding jobs today? Because I know it's dramatically different from when I recruited back in the '90s and even when I was, uh, at a job board back in the early 2000s as well.
And so we're seeing that move from searching in keywords to asking in complete thoughts, in complete sentences.
So in our world, a candidate may not know the job title they need, but they know their experience, they know the hours they can work, how far they can travel, and what they want next.
And so they increasingly expect to describe their situation and get a useful answer.
So I think the best example of that comes in the most common job search query over the last 20 years, really since Google, in, in jobs near me.
I'm of the opinion, I'd make the prediction, that this search term, you know, jobs near me, won't exist in a few years' time.
Because when you think about it, it's really a symptom of the poor search experience we've been stuck with for the last 20 years.
Um, if you're based in the center of London or New York City, and this is still where that's the most common search, they're not then going on to apply to, like, every single job near them, barista, accountant, sales manager.
They search that way because they know that search isn't good, and it's not good at understanding what they want.
So the candidate's basically saying, "Hey, just give me everything, and I'll do the work.
But if you think about jobs near me in, again, New York City or any big metro, you might get tens of thousands of results.
But now, again, you can actually describe what you want and get matched with the jobs you're actually seeking and actually can do and want to do.
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