So what do people actually mean by the term passive bid? Well, it starts with a payroll.
US household retirement assets hit a record $49.1 trillion at the end of 2025, and about 86% of defined contribution plans now offer target date funds in a market worth roughly $4.8 trillion.
That means money leaves a paycheck on a regular basis, lands in a fund and gets deployed at a steady pace.
Then the fund buys all the companies in the index it tracks with more money going into the biggest ones.
And it doesn't ask whether anything on that list is expensive.
It's like a standing order at a supermarket where you never even see the prices.
Every fortnight, the shop fills your basket with whatever brands take up most shelf space, in exactly that proportion.
And if a brand doubles its shelf space, you buy twice as much of it next time because there's more of it, not because it got any better.
That's index investing at the flow level.
And in July 2026 alone, long term index funds pulled in about $123 billion, while active long term funds bled roughly $31 billion.
U.S. domestic equity index funds took about $68 billion of that in a single month.
A buyer with infinite patience and zero judgment.
And that brings us to how things can compound.
Because the buying is weighted by market cap.
The biggest companies receive the largest share of every incoming dollar simply for already being the biggest.
And that makes them bigger.
Which means next month they receive an even larger share.
And there is no step anywhere in that entire loop where anybody checks the value.
And you can see that in the concentration.
For contacts at the absolute peak of the dot-com bubble in March 2000, that figure was around 26%.
The Magnificent Seven alone are around a third of the index, up from 21% in 2022 and just 12% back in 2015.
So what do people actually mean by the term passive bid? Well, it starts with a payroll.
US household retirement assets hit a record $49.1 trillion at the end of 2025, and about 86% of defined contribution plans now offer target date funds in a market worth roughly $4.8 trillion.
That means money leaves a paycheck on a regular basis, lands in a fund and gets deployed at a steady pace.
Then the fund buys all the companies in the index it tracks with more money going into the biggest ones.
And it doesn't ask whether anything on that list is expensive.
It's like a standing order at a supermarket where you never even see the prices.
Every fortnight, the shop fills your basket with whatever brands take up most shelf space, in exactly that proportion.
And if a brand doubles its shelf space, you buy twice as much of it next time because there's more of it, not because it got any better.
That's index investing at the flow level.
And in July 2026 alone, long term index funds pulled in about $123 billion, while active long term funds bled roughly $31 billion.
U.S. domestic equity index funds took about $68 billion of that in a single month.
A buyer with infinite patience and zero judgment.
And that brings us to how things can compound.
Because the buying is weighted by market cap.
The biggest companies receive the largest share of every incoming dollar simply for already being the biggest.
And that makes them bigger.
Which means next month they receive an even larger share.
And there is no step anywhere in that entire loop where anybody checks the value.
And you can see that in the concentration.
For contacts at the absolute peak of the dot-com bubble in March 2000, that figure was around 26%.
The Magnificent Seven alone are around a third of the index, up from 21% in 2022 and just 12% back in 2015.
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