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Business Insider: Round Table Podcast

Business Insider: Round Table Podcast

From Stories to Impact: Cinematic Branding, AI & Audience Engagement with Bill Cruz

Aug 13, 2026 · 37 min · 11 segments

In this episode, Bill Cruz, founder of Clever, shares insights into the power of cinematic storytelling in branding, the process of creating branded series, and the future of AI in content creation…

In this episode, Bill Cruz, founder of Clever, shares insights into the power of cinematic storytelling in branding, the process of creating branded series, and the future of AI in content creation. Discover how human-centric stories can transform brand engagement and drive results.

In this episode, Bill Cruz, founder of Clever, shares insights into the power of cinematic storytelling in branding, the process of creating branded series, and the future of AI in content creation…

Speakers: Bill KruseGuestJesseHost

Top entities: Artificial intelligence×5 Minneapolis×4 Netflix×5 Cape Town×3 Florida State University×2

Artificial intelligenceEntityProfessional field
96%5 mentions
MinneapolisCityCity in Minnesota
88%4 mentions
NetflixEntityTelevision broadcaster
79%5 mentions
Cape TownCityCapital of South Africa
71%3 mentions
Florida State UniversityCollege or UniversityPublic university in Tallahassee, Florida
63%2 mentions
Met GalaTourist Attraction
54%2 mentions
Master of Fine ArtsEntityDegree
46%2 mentions
LinkedInSoftware ApplicationSocial networking service
38%3 mentions
MinnesotaAdministrative AreaUS state
29%1 mention
Emotional intelligenceEntity
21%1 mention
Fortune 500ListRanked list
13%2 mentions
HuluOrganizationTelevision network
4%1 mention

Branded StorytellingBusiness > Marketing > Content Strategy
HealthcareBusiness > Marketing > Content Strategy > Branded Storytelling
Documentary FilmmakingBusiness > Marketing > Content Production
HealthcareBusiness > Marketing > Content Production > Documentary Filmmaking
Content ActivationBusiness > Marketing > Client Engagement
HealthcareBusiness > Marketing > Client Engagement > Content Activation
HealthcareBusiness > Marketing > Industry Trends > AI in Marketing
Creative ProcessBusiness > Marketing > Client Relations
HealthcareBusiness > Marketing > Client Relations > Creative Process
Content StrategyBusiness > Marketing
MarketingBusiness
Content ProductionBusiness > Marketing
Client EngagementBusiness > Marketing
Client RelationsBusiness > Marketing
Industry TrendsBusiness > Marketing
Business
AI in MarketingBusiness > Marketing > Industry Trends