Aug 26, 2026 · 55 min · 12 segments
The lubricants industry talks a lot about the future — technology, sustainability, new applications and changing customer needs. But there is another question we need to ask: Who is going to power…
Tina ReadingGuest
Steve KnappHost
And so the launch was at the UKLA conference that we were at in the summer, right? When you made an impassioned plea on the stage, high energy.

Yeah, well, just to put it into context for anyone that wasn't at the conference, we slightly overran in the morning and my 20 minute session turned into a you've got five minutes before we break for lunch.

So I adopted the Bob Geldof Live Aid approach, jumped on stage and just basically bombarded everyone with energy.

The beautiful thing about our ambassador program is it's very much it's what time you can give.

Everybody that enrolls as an ambassador, that date is given to Aisha, who's the coordinator at Baker Dearing.

And then you get sent from Baker Dearing a list of all the opportunities that are coming up at those colleges during the year.

As long as your boss goes, yeah, yeah, yeah, you can go and do half a day at Leeds or wherever, then there's no commitment.

And so the launch was at the UKLA conference that we were at in the summer, right? When you made an impassioned plea on the stage, high energy.

Yeah, well, just to put it into context for anyone that wasn't at the conference, we slightly overran in the morning and my 20 minute session turned into a you've got five minutes before we break for lunch.

So I adopted the Bob Geldof Live Aid approach, jumped on stage and just basically bombarded everyone with energy.

The beautiful thing about our ambassador program is it's very much it's what time you can give.

Everybody that enrolls as an ambassador, that date is given to Aisha, who's the coordinator at Baker Dearing.

And then you get sent from Baker Dearing a list of all the opportunities that are coming up at those colleges during the year.

As long as your boss goes, yeah, yeah, yeah, you can go and do half a day at Leeds or wherever, then there's no commitment.
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