Oct 8, 2026 · 42 min · 14 segments
Today’s guest is Tim Shuh of Shuh Orchards. Tim is the fourth generation of the Shuh farmers in Elmira. He made the decision in 2025 to leave the corporate world and join the farm full time. He's now…
Everyone faces those moments when you say, am I sticking with it or doing something different? So good for you.
I mean, you're subject to some things that are absolutely beyond your control, weather principle among them.
But I understand the early years of the orchard when you got back weren't easy, especially with some really harsh winters.
We've had those freezing rain and things that would really... or early springs and then back cold.
When things go wrong so early in your, as you were starting back in the business, what ultimately kept you going? I mean, there's gotta be a resilience to that and something inside that keeps you going, because that can be challenging.
I was in grade 10, I was working at a golf course, and my dad was likely very overworked, I shouldn't even say likely, he was overworked as a kid in high school, and he wanted to flip the script for me and my three sisters, so he never forced us to work on the farm if we didn't want to, so we had other jobs.
So at that time, I didn't really know how bad it was, but we lost 12,000 or 13,000 of those 62,000 trees in the first winter to an ice storm.
And at one point, we were going to call the orchard Second Chance Orchards because we came back.
And what I learned from that is, like my dad has a saying, and he would be my greatest mentor in life, but also business mentor too.
And so when we make mistakes, we make a lot of mistakes, it's always forward looking.
Well, it's a good one because there's a reason that the windscreen is twice as big as your view.
Everyone faces those moments when you say, am I sticking with it or doing something different? So good for you.
I mean, you're subject to some things that are absolutely beyond your control, weather principle among them.
But I understand the early years of the orchard when you got back weren't easy, especially with some really harsh winters.
We've had those freezing rain and things that would really... or early springs and then back cold.
When things go wrong so early in your, as you were starting back in the business, what ultimately kept you going? I mean, there's gotta be a resilience to that and something inside that keeps you going, because that can be challenging.
I was in grade 10, I was working at a golf course, and my dad was likely very overworked, I shouldn't even say likely, he was overworked as a kid in high school, and he wanted to flip the script for me and my three sisters, so he never forced us to work on the farm if we didn't want to, so we had other jobs.
So at that time, I didn't really know how bad it was, but we lost 12,000 or 13,000 of those 62,000 trees in the first winter to an ice storm.
And at one point, we were going to call the orchard Second Chance Orchards because we came back.
And what I learned from that is, like my dad has a saying, and he would be my greatest mentor in life, but also business mentor too.
And so when we make mistakes, we make a lot of mistakes, it's always forward looking.
Well, it's a good one because there's a reason that the windscreen is twice as big as your view.
The rest of this transcript — segmented and speaker-labeled, so you land on the exact moment something was said
Search every transcript — by keyword, by phrase, or by meaning, across every show Radar indexes
Trends — what is surging across podcasts, measured against its own baseline
Alerts — when a name you follow appears in a newly indexed episode
No account is needed to search Radar.
