Accountants' Success Secrets with Rubina Anjum

This week’s episode features Rubina Anjum, founder of Pyramid Point Accountants in London and CIMA-qualified accounting dynamo. Rubina’s story offers a refreshing take on the realities of launching a practice—blending corporate experience with a brave leap into entrepreneurship. Originally intent on building a large, generalist firm, she soon found her calling supporting healthcare professionals and those with foreign income, carving out a unique specialism and helping clients navigate the ever-changing world of tax with tailored advice and boundless enthusiasm. Not only has she powered her firm’s growth, but she’s also created a library of over 130 tax tip videos on YouTube, turning digital content into a magnet for new clients. In this practical and uplifting conversation, co-hosts Mark Lee and Philippa Haynes draw out Rubina’s most valuable lessons for accountants at any stage of practice, including: **- Why business plans are only the start...and why your first client might just be hiding at a networking event** **- The real secrets to pricing and growing your firm without losing your sanity (or weekends!)** **- How “trial and error” marketing on the right channel can transform new business, with tips and mistakes honestly shared** If you’re ready to specialise, want your practice to stand out, or simply need a nudge to get started on camera, Robina’s story is exactly what you need to hear. Don’t forget to subscribe, leave a review, and share the podcast with your fellow accountants! **The Accountants' Success Secrets is sponsored by Pinnacle Global Group, a trusted outsourcing partner with over 100 clients in the UK and Ireland.** To find out more please visit: www.pinnacleoss.co.uk a part of www.pinnacleglobalgroup.com \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\__ **Interested in becoming a Patreon for exclusive content for just the price of a coffee?**   Follow the link here for more details and sign up: www.patreon.com/accountantssuccesssecret