Or, what's the most overlooked opportunity for hotels to improve profitability today, Shannon?

I would say I have a director of EVS that is very smart about, um, taking care of the public space.

And he looks at the amount of square footage that's cleaned and the frequency it gets cleaned, and it's mostly overlooked because, um, you don't necessarily think about it when you're walking through a property.

Um, but he is able to create such efficiencies, yet still maintain the quality of our property by looking at the chemicals that they were using or the frequency of when the floors are polished.

And, uh, so I do think that there are a lot of different areas that you can look, and that is one that I think people just don't focus on.

Whoa

... through technology.

Um, and that's guest requests from rooms, whether that be toothpaste or, or towels, that goes directly, um, into our, our housekeeping system and to the device on the floor without anyone doing any swivel chair or touching it at all.

So what are some of the things that people are asking and experiencing here that are furthering their knowledge base so they can make more educated decisions when they're visiting one of the 400 vendors out there?

Well, the educators, like we have in the background today, are talking about robotics and how to put robotics in your front or back of house, whether it's chopping vegetables or whether it's at your concierge desk.

there's options for people that are looking for robotics.

Now, you might not be ready for robotics or it may not be a good fit for your operation.

So how do you look at optimizing, say, your back of house with manual reports in order to be able to create efficiencies in your business? So starting small is what my suggestion is.

And we at Resorts World have been operating with AI and chatbots for quite a while.

But now we're ready to move to a GenTech.

With everything, you should be rethinking your vendor partners year after year to make sure that you're getting the best opportunity possible to bring success to your property.

Right.

And being in the luxury segment, uh, you know, we have not seen the kind of downturn that maybe some of the properties on the Strip that cater to the, the more economical guest that's coming to town.

However, I have to see...

When I, when I look across the city at more of the, uh, approachable hotels, they've got some really great deals that are going on in order to make it more achievable for guests to be able to come, no matter what's... w- where you are on, on, you know, the scale, the economic scale, uh, of travel.

So, you know, it just is, is really making sure that we've got something for everyone.

And, and that's why the, the way that we've set up our hotel with the three different brands makes it really easy to be able to welcome that more economical traveler.

Our Hilton Hotel is a four-diamond hotel, so...

Um, what are those forecasts looking like for the rest of this year and next year? Um, I'm sure you have some numbers at your fingertips, but h- is it expected to stay fairly, um, you know, similar to what we're at these da- today, or is it expected to return or bounce back a bit?