Right.

Second, uh, I'll go if it's all right.

Uh, we were dog fa- family and lovers and s- um, our little guy passed, a little Chinese pug passed a year ago, and uh, we decided, as much as we love him and want to have another one, uh, our circumstances, um, don't foster that right now currently.

We've just got too much on our plate, so we have to think of ourselves first, so.

Yeah

... te- teaching in high school or some place like that, and then took over his dad's liquor store.

And here's where we're at with New Riff, and Molly's running it now.

So yeah, that is a really cool story.

It's crazy that they did say

no.

I know.

Yeah, I agree.

I mean, yesterday the Wall Street Journal said, or Washington Post, one of them, there's a big feud going on with the Brown family.

They're split in the middle what to do.

I'm sure.

It's basically

Insane.

Well, for me, KK, I was really looking forward to this restaurant.

It's highly rated, yada, yada, yada.

Locals loved it in Las Vegas, Nevada.

It was off the beaten path.

And it was just a tremendous letdown, actually.

Okay.

have a good experience?

So I definitely, yeah, no,

I am, uh, probably nine out of 10 times.

I kind of plan things out, but that 10%, I get it in my mind I'm like I'm going to do this until because I'm not the most technological person so it takes me a long time to get things done so I have to stay focused and getting it done so yeah most of the time I plan it out but that small percentage ready aim fire

I was like, okay.

Wasn't it Renee on one of your podcasts, Steve, on the sister show that basically said the Canadians are just, you know, they're, They're going back towards Canadian whiskey.

So they've gotten used to it.

Right.

American whiskey is not going to be on the shelves.

Anyone else? That's good discipline.

I tend to find a $5 to $10 slot machine.

Okay.

And...

I have my limit as well.

It's 500.

It's a good amount.

So that's kind of what I'm doing behind the scenes and want to see what you guys think of that and, uh, the direction that we're going and, and what do you think about how I'm handling things? And do you think I can do it too? Just be behind the scenes.

So

she does.

I've got my share of special bottles, but since COVID, though, if someone comes by and they want to open up one, I'll say, yeah, let's do it.

Okay.

And I've got no qualm over that.

You know, I'm not taking it with me.

I'm 84 years old.

You know, anything that's left over, Lucas is going to get.

There's where we're going to find our silk

sheets, right there.

There we are.

I need a thousand count.

Yes, of course.

I need it to be below 70 degrees in the room.

Okay.

Yeah.

... it's screwed up half the time.

A couple of week, a couple of weeks ago, we, uh, Justine and I and Steve and, uh, Lenny were on and, [laughs] and we had this similar kinda conversation and about when they go to a drive-up instead are using the mobile app.

And-

I wouldn't be anywhere without AI.

A- Adam, Adam, uh, congratulations, first of all, on, on, on your expansion.

That's, that's incredible, especially last few years have been challenging for a lot of people.

Um, but you've increased your, your footprint, obviously.

Uh, how about employees? How many more employees do you have to, uh, manage and get all this done?

Right

... and, uh, called whatever, strawberries and cream, whatever.

You know, they're gonna be talked about.

People are gonna want them.

I can guarantee you people are gonna sign up on that raffle.

They're gonna sell out or whatever-

Well, so-

Well, those pouches, I think they can, they can, you can hold about, I think three and a half to four ounces because I, I didn't have pouches like that colorful, but I had two plain-looking ones that I, I put in my breast pocket going to the Kentucky Derby.

So yeah, very sad.

Yeah, I'm a graduate of it.

December 14th, 2018.

Okay.

Yeah, it was probably one of the best things I ever chose to do was to just get the nuts and bolts from the ground up.

And they were very good at that.

So

I hope it's the right fit for them, and I hope they feel good about it.

Right.

It's got to be stressful for you.

We purposely keep the temperature pretty low, 62 degrees.

And we don't have to have the air conditioner on the climate control on all year round because as you guys know, Santa Fe at 7,000 feet come October all the way probably through first part of May.

It's pretty cool and it stays consistently cool.

But when we get these hot months like we're in now, And something like that happens, I just cringe because I know the power company doesn't understand, you know, why it needs to be a certain

For

sure.

I didn't watch

it.

Victoria came up from Albuquerque and she was pretty stoked about it as well.

I prepared a Spanish tapas, some gambas ajillo, garlic shrimp, pan con tomate, I mean, tomato bread, aceitunas, which is olives, gazpacho, chilled soup.

Lenny, I found some beer from Barcelona.

So I had beer, and then I was very confident we were going to win, Ryan.

So I went to my favorite liquor store here in town and picked up a bottle of sparkling wine from Pineres.

And then you've got the single malts that are from the other areas that are listed there.

I would say that would go over pretty big at a

party.

Yeah, it's a big hit.

You know, so easy to make, you know, the Campbell's cream of chicken, one of those chickens from the rotisserie, and then chop up some of our own green chili and have at it.

I think that would be the one I might have at a party.

Justine, what do you think? The Love Bug hits, checks a couple of the boxes, 5% ABV, 100 calories, you know, no dairy.

It's...

It's meant for.

Okay.

My brother always does just enough to just get by.

He's retired, so he's using his GI Bill of Rights because he's just going to school and just taking a few courses here and there, and that's it.

He's very happy doing that.

My sister, she's a bit of a go-getter, just likes to keep going.

She has several grandchildren, so she's always on the go.

Then I had one other who was older than me, but she passed away a couple years ago.

It's not like,

So what do you guys think? Any insight, Luke?

I would just go back to the historical context.

nature of it.

Wine's been produced since the Egyptians, I think, were the first ones.

And when the Spanish came to the New World before the Mayflower, they brought Franciscans who were making wine, and they brought wine.

I think it's just, for the United States, you go to every state, and there's wine.

It may not be some of the best wine, but they're making wine in different varietals of it.

Yeah.

What do you got, Luke?

Well, I'm not sure if everyone on tonight's show is following the, uh, FIFA, the soccer matches.

And, um, you know, I don't know if Lenny's got his big screen there, you know, uh, showing all his guests, but, uh, uh, I'm, I'm into it and I'm obviously team USA, but is there, are you, I was texting Renee today because Canada made it in by the skin of their teeth to the next round.

And, um, So she's ecstatic and she may have been drunk.

Who knows? That doesn't make her a bad person.

So anyway, I'm just wondering if any of you are following it and if there's another team other than the USA national team you're watching.

sure

but i've seen the same thing and my friends well first of all they're not the ones that are going to uh the smaller mom-and-pop stores to buy their spirits uh-huh they're they're they're They're hook, line, and sinker into Costco, and they think everything Costco is.

And you doing simple things like going to a really fun event can make a difference in your business, can't it?

Oh, absolutely.

You know, coming from the wine perspective, I knew everything that was going on in Napa because that's where we were focused.

And it was really easy.

And I had enough friends there that were going to keep me informed.

But I did not have the footprint in Kentucky.

So we started...

And the reality of this is that every state handles – alcohol differently so from a brand perspective it's it's a nightmare because they've got you know if they're in 20 states you got 20 different ways they're gonna have to do business for you guys obviously new mexico is new mexico and it's your it's your home place and it's where you operate what's the distribution like there what's any kind of special issues or are interesting laws that you guys kind of deal with to operate there that you might not see elsewhere

Mike?

Hi, Mike.

I feel like we know you already.

Mr. Gonzalez.

He's collected comic books since he was little.

Okay.

And if I had to guess, and he won't tell me the value of them, but it's well over a million dollars.

Yeah.

I mean, father, grandfather, multiple times, uh, So tell us a little bit about what you've got going on for Father's

Day.

Yeah, so I'm going to head down that Friday of that weekend, and Lucas and I are going to play golf on Saturday.

Okay, this is good.

And just make it all about family, kind of like Tim and you guys gather around the family.

And then Sunday we'll probably burn some sort of meat on the grill and drink some good wine, some old fashions.

It's actually a fun week, and we look forward to that, especially because Lucas, he's a father as well, and we kind of tag-team and make it about ourselves.

War Department, to

That was a good quality submission.

Which proof is that one? It's the one you guys did for Stone Face.

What was the proof on it? 112.

can find me on Instagram at SwagEye2112, YouTube, our flagship whiskey, and Rush Creek Distilling's Tasting and Events page.

All right, Luke.

You can find us on Instagram at Santa Fe Boutique Wines, and you can find me on LinkedIn.

All right, Ryan.

that's a thing

yeah and uh it didn't happen to me but it happened to one of the guys i was right with it blew up in his hand right

He's ready to

go.

It was actually given to me by a retired Lieutenant General, Mike Oates.

It's J. Maddenley, 1845, double staved.

I love that.

There's a little restaurant, a little diner someplace along the way that I've never visited, which I wouldn't have cared about in the early days.

Right.

And I said, I'm going to do that and go off the beaten path for a minute and go eat lunch and get back on.

And that's a good day.

Yeah.

This is fantastic.

And if you think about it, Steve, for as long as you and I have been going back there, there wasn't Right.

You know,

I like the simplicity aspect that we work with, like Buzzer Troost and Neely, and they make it simple.

Right.

But for someone as big as they are, I'm pretty well happy that they're finally doing something that puts it out there for...

I guess just about anybody.

Yes, correct.

And I think in today's bourbon environment, you know, with all the headwinds

Yeah.

Yeah.

I would go ahead and agree with Steve on that part, but also a nice food table.

Snacks, yeah.

And some good beverages.

I mean, the rest will all take care of itself.

Right.

Are you bringing something? What are you bringing? To a party, I always bring a host gift.

Well,

So I don't know.

I guess my question is, to what scale does this supercapacitor able to light up a neighborhood? I don't know.

It is cool to think about, so we'll see what happens.

I agree with you, Lenny.

Logistically, the places where there are distilleries and there's a cluster of distilleries, let's just say Bardstown, since we're in Kentucky, that's probably the ideal place for something like this to be functional.

Yeah.