And Kim, what are your thoughts on that?

Two things.

One, beware the CSR report because it's usually a marketing piece covering up something bad.

Corporate sustainability report.

And when I was at Portland State, we examined some big companies and found that they said great things about their environmental and giving to communities and found out, you know, it's like the Erin Brockovich story, that they were dumping waste and it was harming people.

So Really being aware.

I do teach one class for Ned Rosina at Portland State University for business students.

They're trying to find ways in their daily life and daily business to incorporate these changes.