Apple Podcast Video vs YouTube Podcast

Now, I'm showing my screen.

And if you're listening to the audio only version, I'll be... walking you through it out loud and talking as I go.

Don't worry.

But what you're seeing on the left is my YouTube stats only for the videos that are part of the podcast.

So we're only looking at the 100 videos that are in the Video Brand Infusion podcast playlist on YouTube.

On the right, you can see all of my episodes on the back end of Buzzsprout here.

Now, I don't really want to analyze this just for the last 90 days.

I want to kind of look at all hundred episodes together.

So I'm going to look at this from April 4th, 2024, because that's when I published my first episode up until now.

So we're like a little more than two years.

We're almost like two years old.

Three months ish.

So two and a quarter years, two and a two and a quarter years.

And then over here on Buzzsprout, if I hit stats, I can go to all time.

And you can see visually how like the Buzzsprout graph is like so much prettier.

But you kind of see like how it's kind of like it's up and down, but it has grown over time-ish, right? And I'm just recording this on the very first of the month in August.

So August looks down, looks like really far down.

But if we look at the number of downloads since August, I started publishing on Buzzsprout versus the number of views, which is not exactly an apples to apples comparison.

And I'll talk about why in just a minute.

We're talking about almost 9,000 downloads in the last two years, over a hundred episodes versus almost 149, almost 150,000 views over the same exact amount.

amount of content, the same number of uploads.