Jul 29, 2026 · 12 min · 14 segments
Review enough law firm websites in a short space of time and something strange happens. You stop taking individual notes, because you're writing the same five things every time. This episode walks…
Nathan GillisHost
The firm's website, it describes the firm, the practice areas, the team, a contact form, perfectly professional.
And it answers none of the questions that a potential client actually types into Google late at night when they're looking.
What happens to the house? Can I stop them taking the kids? Who keeps the pet? What does the first appointment cost? All of that expertise exists inside a consultation room and nowhere else.
The firm's website, it describes the firm, the practice areas, the team, a contact form, perfectly professional.
And it answers none of the questions that a potential client actually types into Google late at night when they're looking.
What happens to the house? Can I stop them taking the kids? Who keeps the pet? What does the first appointment cost? All of that expertise exists inside a consultation room and nowhere else.
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