The TruCoach Podcast From Truvolv
Sep 17, 2026 · 29 min · 10 segments
Homeowners searching for a contractor used to start with a Google search and a gut check. Now they ask AI, and AI doesn't scroll ten links comparing options. It picks a company to vouch for and stakes…
Greg CummingsGuest
Brian GottliebHost
And in the beginning of our life, Brian, we start out chasing money, income, income, income.
Don't buy a car too expensive because you want to be able to save money for this, right? These are the things that kind of been passed down to us and we really get them pressed into our DNA.
However, once you get to the top of the rainbow and you're successful, you start to look around and you start to say, okay, if I won the lottery today, How would my life change? And you are at the top of your rainbow is if you can answer that question and say, my life would not change that much.
When I first got into this industry, I realized that just about 50% of it was reworked.
And even if you lump in some different categories, crosses over the trillion dollars a year of spend.
Then that doesn't include the ripple effect of health issues from mold or infestation or the whole house coming down or not to mention displacement.
And in the beginning of our life, Brian, we start out chasing money, income, income, income.
Don't buy a car too expensive because you want to be able to save money for this, right? These are the things that kind of been passed down to us and we really get them pressed into our DNA.
However, once you get to the top of the rainbow and you're successful, you start to look around and you start to say, okay, if I won the lottery today, How would my life change? And you are at the top of your rainbow is if you can answer that question and say, my life would not change that much.
When I first got into this industry, I realized that just about 50% of it was reworked.
And even if you lump in some different categories, crosses over the trillion dollars a year of spend.
Then that doesn't include the ripple effect of health issues from mold or infestation or the whole house coming down or not to mention displacement.
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