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If you're pushing your plumbers to sell more, stop. They didn't sign up to be salesmen, and your customers didn't call expecting to be sold. In this video, Dennis breaks down the 80/20 sales process, a way to grow revenue without turning good plumbers into pushy closers.
He walks through the two failed extremes he lived through, high pressure selling and the opposite, doing only what the customer asked for, and explains why neither one worked. From there he introduces the decision hallway, the idea of "stocking the shelf" with real options, and why the plumber should never be the one deciding what a customer can afford.
**Topics discussed:**
(00:00) - Why selling more isn't the answer
(01:04) - The two extremes: high pressure selling vs doing the bare minimum
(05:38) - The decision hallway: trust, company, diagnosis, timing
(07:13) - Stocking the shelf: giving customers real options
(10:57) - Why average ticket isn't the goal, service is
(12:32) - What's coming in part four
(13:36) - Homework: how many options are you giving customers?
This episode was produced by Podcast Boutique
The Podcast that helps plumbing and heating service contractors stop working for free and actually turn a profit.
Connect with Dennis:
Linkedin: linkedin.com/in/dennis-hamon/?skipRedirect=true
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Tiktok:https://www.tiktok.com/@dennistheapprenticeSpotify: https://open.spotify.com/show/3LAHQrt3tYgfO60vasMZcW?si=9afc53dfaeba477e
Apple Podcast:
https://podcasts.apple.com/es/podcast/the-trade-traction-podcast-with-dennis-the-apprentice/id1648541208
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