Renting A Piece of Paradise - Episode #32

So let's talk a little bit about 30A.

So, you know, from when I jumped into the Emerald Coast and bought my first short-term rental almost five years ago to selling real estate to bringing you on, I've heard a million times there is no money to be made in the Emerald, or in, in 30A.

You can't h- have cash flowing properties in 30A.

Nobody can do it anymore.

And yet, here you are helping clients find cash flowing properties in one of the most popular areas in the country, in my opinion, when going to the beach and where the prices are high.

But you were able to find deals, negotiate deals, and find, find out where the numbers make sense.

So what has that been like?

It's been really fun.

Um, I do wanna share one of the most recent testimony case studies the last, um, couple of weeks that came about.

And the client took about six weeks to go live and launch.

And, um, he bought in the end of April.

And so he took his time.

He took about six weeks to get everything up and going.

Very turnkey property, but it was a few furniture exchanges and, um, things that he wanted to add.

He also came down and stayed for about three and a half weeks.

I thought he was [laughs] gonna move here at one point.

[laughs] And, um, he was a little bit leery about going live towards the middle to end of June.

He didn't think he was gonna get any bookings for July.

Thought it was too last-minute.

I said, "No, you'd be surprised at all the scenarios that actually end up happening, whether it's a last-minute cancellation from a property that sold or it's a family that actually just moved around some plans and they needed to come sooner." There's gonna be a lot of different things that popped up.

But, um, within 24 hours of launching, he got 22 grand in bookings for the next three and a half weeks.

And it was just so satisfying watching him be shocked, you know?

Yeah.

It's, um, it's one of those w- when you're going live in the middle of the season, yes, there is this, "What's gonna happen? How low do I need to drop my prices?" There is a lot of strategy that goes into this, but, um, very rewarding watching that happen.

Um, beyond that, the whole, I guess, the point that you said where we're talking about how popular this area is, I think that's the key in investing here because many people would turn away and think there's too many people that are successful.