Sep 9, 2026 · 35 min · 16 segments
In this episode of The Purposeful Strategist, Belden Menkus speaks with Jo Cox, Chief Executive Officer of IMSERV Europe, about leading change at a trusted and long-established energy business…
Belden MenkusHost
But just one of the questions I always find interesting, uh, just to understand the basic business at a very basic level, is who's the customer? You know, who actually pays you money for what you do? Is it Elexon? Is it a business that says, "I want IMServ to, to do my readings"? Who, who's the customer here?
the person that comes direct to IMServ, and they can say, "I want you to install a smart meter, and I want you to collect that data, and I want you to validate my bills through a data management tool."
And then you have one of our, our biggest customers, the customers, the majority of our customer base are all the utility providers.
... imagine those huge phone masts that you see as you're driving past that allow you to use your mobile phone bill, they consume-
So we, we make sure that they've got a smart meter in the bottom of them, so they're sending live real-time data back to make sure that those bills are accurate for Virgin Media.
But just one of the questions I always find interesting, uh, just to understand the basic business at a very basic level, is who's the customer? You know, who actually pays you money for what you do? Is it Elexon? Is it a business that says, "I want IMServ to, to do my readings"? Who, who's the customer here?
the person that comes direct to IMServ, and they can say, "I want you to install a smart meter, and I want you to collect that data, and I want you to validate my bills through a data management tool."
And then you have one of our, our biggest customers, the customers, the majority of our customer base are all the utility providers.
... imagine those huge phone masts that you see as you're driving past that allow you to use your mobile phone bill, they consume-
So we, we make sure that they've got a smart meter in the bottom of them, so they're sending live real-time data back to make sure that those bills are accurate for Virgin Media.
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