Aug 7, 2026 · 15 min · 10 segments
We're constantly being told that getting in shape is easy... Train a couple of times a week Eat whatever you want as long as it fits your calories Don't overcomplicate it But is that really the…
You know, messages like you can get in great shape training two to three times per week.
You can eat whatever you like as long as it fits your calories.
Like I eat pizza every single day and look at my abs, look at my six pack, you know, giving these messages that actually don't really need to give up much to get in shape.
Now, I'm not saying that these are lies, but often they're presented without context.
It's a bit like, imagine somebody is a millionaire or multimillionaire.
They've got lots of money and they're actually generating enough interest from their investments.
Let's say somebody's got 10 million pounds and that makes 5% a year.
That's 500,000 pounds.
Somebody could, in theory, live off 500,000 pounds per year and not tap into the remaining 10 million pounds, basically.
they're all of a sudden preaching like this flexible lifestyle and buying ferraris well they're in a completely different position than somebody that is working 40 to 60 hours per week and just about making ends meet you know just about able to pay the mortgage just about able to pay the food so i just feel like with the fitness industry there's so many people that have created unrealistic expectations about what it actually takes to build a great physique And in this episode, this is what I want to talk about, the reality.
I don't want to sell you the dream and say, listen, you know, you can still drink at the weekend and get in shape.
You can still order takeouts and get in shape.
You can just train two to three times a week, do a few pushups each day.
And in 12 months time, you're going to look like these people that you're looking up to on Instagram.
Like that's selling you a lie.
You know, I've been coaching for 20 years.
I've tried the shortcuts.
I've tried lots of different methods.
And the reality is, Getting in shape is hard work.
It requires commitment.
It requires discipline.
It requires relentless consistency.
I generally think people do not realize the amount of hours it takes to get in shape.
You know, messages like you can get in great shape training two to three times per week.
You can eat whatever you like as long as it fits your calories.
Like I eat pizza every single day and look at my abs, look at my six pack, you know, giving these messages that actually don't really need to give up much to get in shape.
Now, I'm not saying that these are lies, but often they're presented without context.
It's a bit like, imagine somebody is a millionaire or multimillionaire.
They've got lots of money and they're actually generating enough interest from their investments.
Let's say somebody's got 10 million pounds and that makes 5% a year.
That's 500,000 pounds.
Somebody could, in theory, live off 500,000 pounds per year and not tap into the remaining 10 million pounds, basically.
they're all of a sudden preaching like this flexible lifestyle and buying ferraris well they're in a completely different position than somebody that is working 40 to 60 hours per week and just about making ends meet you know just about able to pay the mortgage just about able to pay the food so i just feel like with the fitness industry there's so many people that have created unrealistic expectations about what it actually takes to build a great physique And in this episode, this is what I want to talk about, the reality.
I don't want to sell you the dream and say, listen, you know, you can still drink at the weekend and get in shape.
You can still order takeouts and get in shape.
You can just train two to three times a week, do a few pushups each day.
And in 12 months time, you're going to look like these people that you're looking up to on Instagram.
Like that's selling you a lie.
You know, I've been coaching for 20 years.
I've tried the shortcuts.
I've tried lots of different methods.
And the reality is, Getting in shape is hard work.
It requires commitment.
It requires discipline.
It requires relentless consistency.
I generally think people do not realize the amount of hours it takes to get in shape.
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