Jun 9, 2026 · 30 min · 13 segments
Many law firm owners struggle to see the bigger picture of their firm's growth and wonder what steps will move them forward. In this episode, Melissa introduces a diagram that maps different stages of…
Melissa ShanahanHost
This diagram that I'm gonna explain to you, it also really allows you to know when to intentionally shift your trajectory.

And what I'm sharing with you today applies to any business, but of course I have my clients in mind.

And I'm sharing this because I think it really helps to paint a picture of a firm's inevitable growth journey.

And by explaining it, it allows you to find yourself in it and to find where you are on that growth path.

Because once you have an awareness of where you are, it allows you to make smarter business decisions suited for where you are.

And when you're on any sort of journey building a business, it can feel really messy.

And I'm hoping that today's episode helps provide an anchor so you understand where you are and understand how to move forward as intentionally as possible.

Now, when I explain this diagram, wherever you find yourself on it, don't judge it.

So what I want you to do is just look at it as information that will help you figure out the next best step or the things that need to take priority at this moment.

And so then if someone shows us something that helps provide some clarity and we don't love what we see, then our emotions get tied up in it.

We feel like we should have been doing better, blah, blah, blah, blah, blah.

So what I wanna say is just use today's episode as information to inform how you want to move forward very intentionally.

I will also say that by providing this diagram for you today, I think it will help the journey feel less amorphous so that it does provide some context and provide some clarity about exactly where you are, where you want to go.

So I wanna help break this down and maybe paint a better picture for you today.

If anyone tells you that they have one of those for you, you should turn around and walk briskly in the other direction.

There is no clear, perfect path to get your firm off the ground and become this beautiful vision of a firm.

This diagram that I'm gonna explain to you, it also really allows you to know when to intentionally shift your trajectory.

And what I'm sharing with you today applies to any business, but of course I have my clients in mind.

And I'm sharing this because I think it really helps to paint a picture of a firm's inevitable growth journey.

And by explaining it, it allows you to find yourself in it and to find where you are on that growth path.

Because once you have an awareness of where you are, it allows you to make smarter business decisions suited for where you are.

And when you're on any sort of journey building a business, it can feel really messy.

And I'm hoping that today's episode helps provide an anchor so you understand where you are and understand how to move forward as intentionally as possible.

Now, when I explain this diagram, wherever you find yourself on it, don't judge it.

So what I want you to do is just look at it as information that will help you figure out the next best step or the things that need to take priority at this moment.

And so then if someone shows us something that helps provide some clarity and we don't love what we see, then our emotions get tied up in it.

We feel like we should have been doing better, blah, blah, blah, blah, blah.

So what I wanna say is just use today's episode as information to inform how you want to move forward very intentionally.

I will also say that by providing this diagram for you today, I think it will help the journey feel less amorphous so that it does provide some context and provide some clarity about exactly where you are, where you want to go.

So I wanna help break this down and maybe paint a better picture for you today.

If anyone tells you that they have one of those for you, you should turn around and walk briskly in the other direction.

There is no clear, perfect path to get your firm off the ground and become this beautiful vision of a firm.
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