The Kevin Trudeau Show LIMITLESS
Jul 1, 2026 · 8 min · 2 segments
🔗 The Truth Survives: https://yourwish.kevintrudeau.com/?utm\_source=youtube&utm\_medium=limitless\_channel&utm\_campaign=CMdpP48xMAYou feel stuck in life, but your circumstances are not the real…
Kevin TrudeauHost
you have to be willing to give up something good in order to get something great.

And when I went into the dealership, I was the number one salesman for Ford and Lincoln Mercury in the East Coast.

And I said to the manager, I said, listen, I'm the number one salesman here and I'm driving a used car, a 1979 Monte Carlo.

About a week later, I get a phone call from Joe Sullivan, who owned Sullivan Neponset Lincoln Mercury in Dorchester, Massachusetts.

He said, you want a job here? I said, what type of demo would I get? You know, what type of car would you give me to drive? He says, any car on the lot.

So I said, if I go in here and make you money on finance, I want 12% commission of all the money I make you.

You could pay me 50% and you'd still be way ahead of the game, but I'm only asking for 12.

Now, by the way, the industry standard back then was like three, 3% for a finance guy.

I go, you need to give me a crash course this week on how to be a finance manager, which he did.

So I went in there and I cleaned up the office and every customer that came in, I said, look, you can go to your bank or credit union, but you should finance the car here.

Well, every single person who came in financed the car with us, pretty much without exception.

This guy, Joe Sullivan, made a fortune, but guess who also made a fortune? I made three times as much money in that first month, in that new opportunity, than I did at the other one.

That's why in order for new growth in a forest to happen, there has to be a forest fire.

And you need forest fires to wipe out the foliage and wipe out all the undergrowth so that new fresh growth can occur.

that it's okay if there's a disaster, if something collapses, if something fails, because you need to kind of put the old out first before something new comes in.

There was a saying I read in Napoleon Hill's book, Think and Grow Rich, which is, in every adversity is the seed of a greater benefit.

And when I go back and read other works, such as by John D. Rockefeller, and even if you go back to the 1800s, there's a great book called The Art of Money Getting by P.T. Barnum.

And John D. Rockefeller said every home run he hit in business came because of, quote, adversity.

And anytime something, quote, bad happened, he said he knew that there was a treasure in it.

People forget that when the government broke up Standard Oil— Everybody laughed and said, they finally got John D.

But what they didn't realize is after the breakup, because of the stock that he had with all the other companies, his net worth tripled.

So when other people looked at something as adversity, I looked at it always as a gift.

So I never, I never could, I can't, one thing I can't do is write a book on how to overcome adversity because I could honestly say I haven't had any.

All I've had is the universe give me wonderful, wonderful gifts after gift after gift for which there was treasures inside them.

And what did he say? The scripture says, he said, what I feared most has come upon me.

And then when he surrendered to God and said, hey, it's okay, I still will worship you.

That's when everything came back and he got a hundredfold of what he had in the past.

When he surrendered, when he didn't have an attachment to any particular outcome and still maintained that relationship, and in his particular case, his relationship with the Almighty, which means he felt good.
Read the full transcript.
Create an account to read the whole episode, search across every transcript, and follow the shows you care about.

you have to be willing to give up something good in order to get something great.

And when I went into the dealership, I was the number one salesman for Ford and Lincoln Mercury in the East Coast.

And I said to the manager, I said, listen, I'm the number one salesman here and I'm driving a used car, a 1979 Monte Carlo.

About a week later, I get a phone call from Joe Sullivan, who owned Sullivan Neponset Lincoln Mercury in Dorchester, Massachusetts.

He said, you want a job here? I said, what type of demo would I get? You know, what type of car would you give me to drive? He says, any car on the lot.

So I said, if I go in here and make you money on finance, I want 12% commission of all the money I make you.

You could pay me 50% and you'd still be way ahead of the game, but I'm only asking for 12.

Now, by the way, the industry standard back then was like three, 3% for a finance guy.

I go, you need to give me a crash course this week on how to be a finance manager, which he did.

So I went in there and I cleaned up the office and every customer that came in, I said, look, you can go to your bank or credit union, but you should finance the car here.

Well, every single person who came in financed the car with us, pretty much without exception.

This guy, Joe Sullivan, made a fortune, but guess who also made a fortune? I made three times as much money in that first month, in that new opportunity, than I did at the other one.

That's why in order for new growth in a forest to happen, there has to be a forest fire.

And you need forest fires to wipe out the foliage and wipe out all the undergrowth so that new fresh growth can occur.

that it's okay if there's a disaster, if something collapses, if something fails, because you need to kind of put the old out first before something new comes in.

There was a saying I read in Napoleon Hill's book, Think and Grow Rich, which is, in every adversity is the seed of a greater benefit.

And when I go back and read other works, such as by John D. Rockefeller, and even if you go back to the 1800s, there's a great book called The Art of Money Getting by P.T. Barnum.

And John D. Rockefeller said every home run he hit in business came because of, quote, adversity.

And anytime something, quote, bad happened, he said he knew that there was a treasure in it.

People forget that when the government broke up Standard Oil— Everybody laughed and said, they finally got John D.

But what they didn't realize is after the breakup, because of the stock that he had with all the other companies, his net worth tripled.

So when other people looked at something as adversity, I looked at it always as a gift.

So I never, I never could, I can't, one thing I can't do is write a book on how to overcome adversity because I could honestly say I haven't had any.

All I've had is the universe give me wonderful, wonderful gifts after gift after gift for which there was treasures inside them.

And what did he say? The scripture says, he said, what I feared most has come upon me.

And then when he surrendered to God and said, hey, it's okay, I still will worship you.

That's when everything came back and he got a hundredfold of what he had in the past.

When he surrendered, when he didn't have an attachment to any particular outcome and still maintained that relationship, and in his particular case, his relationship with the Almighty, which means he felt good.