Sep 29, 2026 · 25 min · 8 segments
Today Cam and Tom talk with Rae from American Lamb Board about their new Sheep IQ website.
Camren MaierleHostRayGuest
Tom PerkinsHostYeah, so we had started putting together an educational program called the Lamb Summit.
So last year we hosted the Lamb Summit and then in conjunction we brought in some sheep extension folks ahead of the the educational component of the Lamb Summit.
So with that, we were brainstorming ideas of how we can help support producers.
And we came up with the idea of having this educational hub where it's the one-stop shop where producers can find everything they need related to sheep.
From our 12 best practices to new emerging sheep producer resources, So you can literally find all of these different great resources in this new Sheep IQ hub.

I was at a workshop this past weekend and brought up Sheep IQ and, of course, asked the question to the group, has anybody been on here or heard of this? And I was really shocked to see the majority of the hands went up in the room, and just a couple of comments too.

You know, from someone who does not do website design, just the aesthetic of it, I think it looks so, so good, which is not the point.

If you don't mind, talk a little bit, just what's it take to put on – I guess, getting the website up.

But yeah, just that process of getting something like this, having the idea, coming out of that LAM Summit with extension educators to actually having a functioning website that's up and running today.
Yeah, no, definitely.
It is definitely a little bit of a daunting task.
You have to come up with your site map and then just pulling together all the various different content from different organizations.
Obviously, the American Land Board has some, but then the American Sheep Industry Association has a ton of great resources.
extension.
So really pulling all of the content together and organizing it in various different folders to then transfer that to our actual web developer.
So lots of little moving parts on the back end of just organizing that content was kind of how it just started and progressed.
Yeah, so we had started putting together an educational program called the Lamb Summit.
So last year we hosted the Lamb Summit and then in conjunction we brought in some sheep extension folks ahead of the the educational component of the Lamb Summit.
So with that, we were brainstorming ideas of how we can help support producers.
And we came up with the idea of having this educational hub where it's the one-stop shop where producers can find everything they need related to sheep.
From our 12 best practices to new emerging sheep producer resources, So you can literally find all of these different great resources in this new Sheep IQ hub.

I was at a workshop this past weekend and brought up Sheep IQ and, of course, asked the question to the group, has anybody been on here or heard of this? And I was really shocked to see the majority of the hands went up in the room, and just a couple of comments too.

You know, from someone who does not do website design, just the aesthetic of it, I think it looks so, so good, which is not the point.

If you don't mind, talk a little bit, just what's it take to put on – I guess, getting the website up.

But yeah, just that process of getting something like this, having the idea, coming out of that LAM Summit with extension educators to actually having a functioning website that's up and running today.
Yeah, no, definitely.
It is definitely a little bit of a daunting task.
You have to come up with your site map and then just pulling together all the various different content from different organizations.
Obviously, the American Land Board has some, but then the American Sheep Industry Association has a ton of great resources.
extension.
So really pulling all of the content together and organizing it in various different folders to then transfer that to our actual web developer.
So lots of little moving parts on the back end of just organizing that content was kind of how it just started and progressed.
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