Sep 2, 2026 · 24 min · 10 segments
In this episode, I was lucky enough to interview Michael Gadsby, founder and co-founder of O3 World and Chief Innovation Officer of O3XO. Michael talks about his unconventional path into business…
Michael GadsbyGuest
Jay AgnerHost
yeah it is a tricky question and i'll let you i'll let you take this one the way that i know you would like to take this one which is who is your customer today mr o3xo talk to me a little bit about the ai side of things i don't want you to talk about AI in general terms or whatever, we all know we just want to throw up all over the place.

But very specifically, what I'm very interested in is the way that you guys, I'm not going to use the word pivot.

And then like how you guys have executed and how you continue to iterate on that in like such a weird, tumultuous space.

And talk about it in like real, like what you're actually doing for these companies.

So why don't we kind of take a step back? I think one of the things we've always done well is evolve and we've evolved with customer needs.

We've sort of been ahead of the curve, whether that was like You know, 2007-ish when, you know, mobile became a thing and we were getting out in front of that.

You know, when 2010s hit and all of a sudden, you know, every startup under the sun was building a SaaS solution.

And I would say that one thing that's always kept us going is that we've always been able to change and to sort of absorb change.

People say since cloud, I'd say probably since mobile, but I'd say it's bigger than that.

And again, going back to what I said about the internet, right? Like the reason I was so excited about being on the internet was because it was a new frontier.

It was like, you know, I mean, there were a handful of folks really taking advantage of it, but like you had all the naysayers out there saying like, oh, this isn't going to be a where i can tell you ai feels a lot like that now right we've always been around sort of innovation groups and i'd say at least for the last 10 years we've worked with entrepreneurial programs venture studios all sorts of you know different types of companies in that regard what happened over the last few years of most of those organizations innovation groups have sort of gotten swallowed up under an ai initiative right the ceo says we need to get ai in our organization and then all of a sudden all the innovation dollars are kind of going in that direction so There's a whole other spinoff part of this conversation about what happens to all the innovation.

But we just really stuck with that and we really looked for areas of opportunity to really serve our clients.

And so the difference here, though, was we really saw that the needs around AI and the folks we were talking to and the work we were doing really deserved its own value.

yeah it is a tricky question and i'll let you i'll let you take this one the way that i know you would like to take this one which is who is your customer today mr o3xo talk to me a little bit about the ai side of things i don't want you to talk about AI in general terms or whatever, we all know we just want to throw up all over the place.

But very specifically, what I'm very interested in is the way that you guys, I'm not going to use the word pivot.

And then like how you guys have executed and how you continue to iterate on that in like such a weird, tumultuous space.

And talk about it in like real, like what you're actually doing for these companies.

So why don't we kind of take a step back? I think one of the things we've always done well is evolve and we've evolved with customer needs.

We've sort of been ahead of the curve, whether that was like You know, 2007-ish when, you know, mobile became a thing and we were getting out in front of that.

You know, when 2010s hit and all of a sudden, you know, every startup under the sun was building a SaaS solution.

And I would say that one thing that's always kept us going is that we've always been able to change and to sort of absorb change.

People say since cloud, I'd say probably since mobile, but I'd say it's bigger than that.

And again, going back to what I said about the internet, right? Like the reason I was so excited about being on the internet was because it was a new frontier.

It was like, you know, I mean, there were a handful of folks really taking advantage of it, but like you had all the naysayers out there saying like, oh, this isn't going to be a where i can tell you ai feels a lot like that now right we've always been around sort of innovation groups and i'd say at least for the last 10 years we've worked with entrepreneurial programs venture studios all sorts of you know different types of companies in that regard what happened over the last few years of most of those organizations innovation groups have sort of gotten swallowed up under an ai initiative right the ceo says we need to get ai in our organization and then all of a sudden all the innovation dollars are kind of going in that direction so There's a whole other spinoff part of this conversation about what happens to all the innovation.

But we just really stuck with that and we really looked for areas of opportunity to really serve our clients.

And so the difference here, though, was we really saw that the needs around AI and the folks we were talking to and the work we were doing really deserved its own value.
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