Crypto Calls now runs with 25 staff, most of them former students, and Cheyne wants it to be the largest crypto education company in the world.
Cheyne hated working in the mines and was earning barely enough to get by on 120,000 dollars a year. During COVID he started posting his trades on Facebook and teaching friends properly, which became Crypto Calls. He later brought in a mentor and an ads specialist to move the business from organic posts to a Meta ad budget now running at $80,000 a month.
Chapters
0:00 Cold open
0:19 From the mines to crypto
2:05 Losing a quarter million dollars
5:09 Teaching friends on Facebook
10:55 Learning to run Meta ads
12:33 Hiring staff from students
22:09 Staying competitive as a founder
23:24 The million person goal
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