Jul 6, 2026 · 39 min · 12 segments
**Michael De Lia** is a Senior Ecommerce Manager at Gruns. See everything Gruns is doing at www.gruns.co. **FOLLOW UP WITH ANDREW** - X…
Michael D'EliaGuestAndrew FarisHostGrün's is the most impressive brand in the e-commerce D2C space of any brand that you have-- you or I have seen at all.
So why not go investigate what they are doing and how they're building funnels, and that's exactly what we're doing on this episode with senior manager at Grün's, Michael D'Elia, who's gonna talk to us about their, their landing page offer, gift with purchase strategy, really how they've thought about that across a bunch of different customers and a bunch of different products.
Uh, Michael's gonna dig into the whole strategy in a way that I think is going to be extremely helpful to you.
This has been a theme recently on the Andrew Faris Podcast, talking about landing pages and offers, and so we're gonna get into it with somebody who's doing this at some of the most scale of anyone imaginable across a bunch of channels.
Let's get into it with Michael D'Elia breaking down Grün's actual funnels in the details of what has actually worked for them right now.
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Grün's is the most impressive brand in the e-commerce D2C space of any brand that you have-- you or I have seen at all.
So why not go investigate what they are doing and how they're building funnels, and that's exactly what we're doing on this episode with senior manager at Grün's, Michael D'Elia, who's gonna talk to us about their, their landing page offer, gift with purchase strategy, really how they've thought about that across a bunch of different customers and a bunch of different products.
Uh, Michael's gonna dig into the whole strategy in a way that I think is going to be extremely helpful to you.
This has been a theme recently on the Andrew Faris Podcast, talking about landing pages and offers, and so we're gonna get into it with somebody who's doing this at some of the most scale of anyone imaginable across a bunch of channels.
Let's get into it with Michael D'Elia breaking down Grün's actual funnels in the details of what has actually worked for them right now.
