May 5, 2026 · 23 min · 10 segments
In an era where every app demands a different ratio and every campaign must stretch across dozens of platforms, the old school brief of 10 hero images and some video is officially delusional. In this…
If you are a creative, a producer or a director, and you can kind of come around to this thinking, you will explode in favouritism for client work.
And also, if you commission work on the brand side, second half of this episode is going to change the way that you brief for the next one.
I'm your host, Arielle Thomas, motion director, social strategist and founder of production company Cinema Tom.
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If you are a creative, a producer or a director, and you can kind of come around to this thinking, you will explode in favouritism for client work.
And also, if you commission work on the brand side, second half of this episode is going to change the way that you brief for the next one.
I'm your host, Arielle Thomas, motion director, social strategist and founder of production company Cinema Tom.
