Oct 8, 2026 · 44 min · 11 segments
What keeps a founder pursuing the same mission for over a decade? In this episode of PM,ID: Pinch Me I'm Dreaming, Joe McCord sits down with entrepreneur Nicholas Robertson to discuss the journey from…
Nicholas RobertsonGuestJoe McCordHost
Um, so what you do with SwapBox is you, uh, essentially just put it in the box, put it in our smart locker.

You give them the link, you put the item into the box, they click on the link, pay for the item, come to the box, collect the item, and off they go.

They also get the, the chance to inspect the item, so if they don't want the item that you've put in the box, maybe you've put it in and it's not as described, they can just put it back in, um, and you get your money back.

So it's essentially, what we're trying to do is, um, I guess security, trust, and payments.

So the payment side is, is something that, you know, when you, when you do wanna buy and sell something online, you don't wanna go to somebody's house with cash.

So what we're trying to do is hold the trust, the security, and the payments all within a, uh, within a one product, which is both a physical product and a digital product that's safe and secure for everybody to use.
When I first, uh, saw SwapBox, um, I, I was, I was surprised at just how, like, um, at, like, big.
I know this is gonna sound odd, but, like, really, like, I think it kind of, like, uh- It kind of, uh, hammers home how much of a challenge it must have been as a product to get up and running.

Um, so what you do with SwapBox is you, uh, essentially just put it in the box, put it in our smart locker.

You give them the link, you put the item into the box, they click on the link, pay for the item, come to the box, collect the item, and off they go.

They also get the, the chance to inspect the item, so if they don't want the item that you've put in the box, maybe you've put it in and it's not as described, they can just put it back in, um, and you get your money back.

So it's essentially, what we're trying to do is, um, I guess security, trust, and payments.

So the payment side is, is something that, you know, when you, when you do wanna buy and sell something online, you don't wanna go to somebody's house with cash.

So what we're trying to do is hold the trust, the security, and the payments all within a, uh, within a one product, which is both a physical product and a digital product that's safe and secure for everybody to use.
When I first, uh, saw SwapBox, um, I, I was, I was surprised at just how, like, um, at, like, big.
I know this is gonna sound odd, but, like, really, like, I think it kind of, like, uh- It kind of, uh, hammers home how much of a challenge it must have been as a product to get up and running.
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