From a Pub Napkin to Acquisition: The Story Behind Pinch Payments

guess when starting Pinch, was there, I guess, a reason behind going in two payments other than having like that little bit of experience? Was there a gap in the market that you could see, particularly for Australia? Was there something that the big names like Stripe weren't doing? And what did Pinch set out to do to, I guess, fill this gap?

I think the thing that we found was that lots of people use an online accounting system to create invoices for work that was undertaken.

And I, at the same, when I lived in the UK before I moved to Australia, which is why it was so...

So ironic that I was interviewed by Ben, who was fresh out of uni at the time.

But I actually ran a development consulting company for about five or six years in the UK.

And I was constantly dealing with clients.

I would send an invoice to them.

I would use an accounting system.

And then I would hope that they one day would send the money to my account.

And although there were lots of payment companies at the time that you could send out a payment page, but there's nothing really that would embed directly into your existing invoicing and accounting platform, which meant that all I had to do was send the invoice and say, hey, do me a favor, put your card on file, and when I raise an invoice, I'll give you 14-day payment terms so that you can review the details of the invoice, but ultimately...

If you're happy with it, then you don't need to do anything.

The payment will be paid and I'll be happy and I won't be cranky with you.

And you won't get cranky with me because I'm cranky at you.

And we can focus on doing the work.

So that was really the thing that made us think, okay, there's no one really doing this right now.

And that was really why we decided to go all in on a zero integration from day one.

A real life pain point that I guess is a big reason why a lot of our customers choose us, right? At the end of the day, something you've experienced yourself.