Aug 20, 2026 · 28 min · 10 segments
Dr. Tania Small: Why Medical Affairs Is the “Special Ops” of Pharma What if Medical Affairs stopped being viewed as a “bridge” and started being recognized as an active force shaping drug development…
Tania SmallGuestMichael PietrackHost
Yeah, so everyone who knows me knows there's a curse word in medical, and it's called a bridge.

A bridge is this object that people drive over, right? It is a thing that is passive, and we are afraid.

To making sure the asset meets a patient, we are part of it and we should be proactively a part of it.

And so when you hear me talk about the special ops, so let me think through the different pieces that we do.

The first piece is think about when an asset is being developed, right? And we go out, we scope the terrain, we understand the unmet need, we understand the treatment landscape.

We're out there trying to understand every unmet need that's there because we understand that we have an asset, we have a technology, but we need to understand for whom, for what, and how should you develop it? That is our job from the very, very beginning, from the time you say you have an asset.

And so from there, you bring that information into the core pieces of drug development from your TPP, your target product profile.

From the very beginning, you should be a part of bringing that external lens in.

What is the patient journey? Both the treatment journey, the emotion journey, the barriers that they're going to face from phase, the end of phase one, once you go dose expansion and phase two.

So from the very beginning, you should be at that table, not nodding and just giving feedback, but helping to discover and develop the right patient population, the right way to develop that asset, the right indication, adjusting the right gaps.

Yeah, so everyone who knows me knows there's a curse word in medical, and it's called a bridge.

A bridge is this object that people drive over, right? It is a thing that is passive, and we are afraid.

To making sure the asset meets a patient, we are part of it and we should be proactively a part of it.

And so when you hear me talk about the special ops, so let me think through the different pieces that we do.

The first piece is think about when an asset is being developed, right? And we go out, we scope the terrain, we understand the unmet need, we understand the treatment landscape.

We're out there trying to understand every unmet need that's there because we understand that we have an asset, we have a technology, but we need to understand for whom, for what, and how should you develop it? That is our job from the very, very beginning, from the time you say you have an asset.

And so from there, you bring that information into the core pieces of drug development from your TPP, your target product profile.

From the very beginning, you should be a part of bringing that external lens in.

What is the patient journey? Both the treatment journey, the emotion journey, the barriers that they're going to face from phase, the end of phase one, once you go dose expansion and phase two.

So from the very beginning, you should be at that table, not nodding and just giving feedback, but helping to discover and develop the right patient population, the right way to develop that asset, the right indication, adjusting the right gaps.
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