Offer & Positioning Strategy for Expert Entrepreneurs | The OfferMojo Show
Aug 28, 2026 · 14 min · 8 segments
You’ve got ideas. You’ve got intuition. But how do you know if your coaching offer has *real* traction before you pour weeks (or months) into building it? In this episode, I walk you through how to…
Lori YoungHost
But then crickets, you launch something new, maybe a workshop, a signature coaching program or a digital course, and barely anyone signs up again.

Even the most soulful idea can fall flat if it doesn't meet what your people want and recognize in themselves.

So how do you know if your coaching offer idea has real traction before you build it? That's what we're going to explore in this episode.

Simple ways to validate your ideas and how to pivot if what you thought would sell doesn't.

Because your next offer deserves to be a full body yes for you and your dream clients.

But then crickets, you launch something new, maybe a workshop, a signature coaching program or a digital course, and barely anyone signs up again.

Even the most soulful idea can fall flat if it doesn't meet what your people want and recognize in themselves.

So how do you know if your coaching offer idea has real traction before you build it? That's what we're going to explore in this episode.

Simple ways to validate your ideas and how to pivot if what you thought would sell doesn't.

Because your next offer deserves to be a full body yes for you and your dream clients.
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