Aug 30, 2026 · 1 hr 4 min · 11 segments
Send us Fan Mail Work feels quieter across construction right now, and we’re seeing the same signal everywhere: fewer decisions, fewer projects…
George PassasHost
Robby ChoucairHost
There is a, I'm going to point, I'm going to call out the elephant in the room.
And so, you know, for those of you who may not know, and if you don't know, I'm doing a horrible job with our advertising, but we run a marketing and media agency, right? And we talk, we work only in this space.
Across the board now for a few months, we've noticed things have gone quieter than normal, right? And then everyone I speak to, whether it's a current client, whether it's a past client, whether it's a future client, everyone's saying the same thing.
Indirectly, I said, who's finding it harder to win a project these days? And everyone's hand went up.
And I think, you know, for us to provide the audience with as much value as we can, I figured it would be really good if we shared some of the things that, well, you know, some of the things that you do in your business, some of the things that we do in our business, that when things do start to tighten up, because all markets go through cycles.
And it's like, cool, man, like when it's, know, make hay while the sun's shining, that that's a saying for a reason.
Um, and I think, yeah, just sharing some of the strategies, the things we put into place, uh, would be helpful.
I think undoubtedly the market is probably tighter now than it was six months ago.
When the year started, I was like, okay, well, where are the new projects at? When are they starting? What are we doing? We won a, well, we verbally were awarded a large project late 25.
There is a, I'm going to point, I'm going to call out the elephant in the room.
And so, you know, for those of you who may not know, and if you don't know, I'm doing a horrible job with our advertising, but we run a marketing and media agency, right? And we talk, we work only in this space.
Across the board now for a few months, we've noticed things have gone quieter than normal, right? And then everyone I speak to, whether it's a current client, whether it's a past client, whether it's a future client, everyone's saying the same thing.
Indirectly, I said, who's finding it harder to win a project these days? And everyone's hand went up.
And I think, you know, for us to provide the audience with as much value as we can, I figured it would be really good if we shared some of the things that, well, you know, some of the things that you do in your business, some of the things that we do in our business, that when things do start to tighten up, because all markets go through cycles.
And it's like, cool, man, like when it's, know, make hay while the sun's shining, that that's a saying for a reason.
Um, and I think, yeah, just sharing some of the strategies, the things we put into place, uh, would be helpful.
I think undoubtedly the market is probably tighter now than it was six months ago.
When the year started, I was like, okay, well, where are the new projects at? When are they starting? What are we doing? We won a, well, we verbally were awarded a large project late 25.
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